Creative Director

Community Phone•Remote, OR, OR

About The Position

We are seeking a Creative Director to set our creative direction as we scale from less than 10% of American seniors and their families knowing about us to over 50% by 2027. This role will define how Community Phone looks across all touchpoints, including TV, paid social, web, direct mail, packaging, and social channels, ensuring a consistent brand experience. The Creative Director will be the steward of our brand, upholding brand standards across all platforms, from paid ads to customer newsletters. They will take the brand identity system, launching in mid-October, and elevate it to a world-class standard, scaling it across every surface and pushing it further. This is a hands-on role where the individual will be responsible for designing the website, packaging, and other key brand assets, rather than just advising on them. Additionally, they will build the creative machine for paid social, guarantee its output quality, and own creative performance in conjunction with growth metrics. The role also involves building the team that will scale the brand alongside the Creative Director.

Requirements

  • 8+ years in creative direction.
  • Experience building a phenomenal consumer brand.
  • Portfolio demonstrating exceptional creative work across digital, retail, social, packaging, experiential, film, photography, and product storytelling.
  • Both agency and in-house experience.
  • Background in visual creative direction (art direction, design, motion).
  • Experience leading copy and concept development.
  • Passion for hands-on creation and design.
  • Belief in and daily use of AI in creative work.
  • Experience creating high-performing creative at scale, ideally across TV, paid social, and physical media.
  • Experience managing production budgets, agencies, freelancers, and complex creative programs.
  • Excellent taste.
  • High levels of humility, intelligence, and hunger.
  • Judgment to operate as the entire creative function.
  • Desire to push and be pushed by the growth team.

Nice To Haves

  • Experience designing packaging and unboxing for consumer hardware or DTC products.
  • Experience working on eldercare, health-adjacent, or other trust-sensitive consumer brands.

Responsibilities

  • Set the creative direction for the company's scaling efforts.
  • Define the brand's visual identity across all platforms (TV, paid social, web, direct mail, packaging, social channels).
  • Act as the brand steward, ensuring all communications meet brand standards.
  • Enhance and scale the new brand identity system across all surfaces.
  • Design key brand assets including the website, packaging, and other collateral.
  • Build and manage the creative output for paid social campaigns.
  • Own creative performance in collaboration with the growth team.
  • Build and lead the creative team to scale the brand.
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