Creative Director

Procter & Gamble•Cincinnati, OH
•$144,000 - $190,000•Onsite

About The Position

Coho (Content House) is the internal advertising agency/production studio inside the Personal Care division within P&G. This role is for a Creative Director with an art director or copy background, seeking someone with strong conceptual skills and a passion for advertising history. The ideal candidate will have extensive agency experience, have worked on diverse brands, and be adept at leading advertising campaign work for major P&G brands. This is a hands-on role requiring proficiency in production and the ability to bring creative ideas to life. The role involves running a small, growing team and utilizing AI to create best-in-class short-form advertising. The candidate must be a strategic thinker with a proven track record of leading big brands and creative teams, driving creative excellence across various platforms, with a focus on quick-turn social content. This is a role for an experienced and mature creative who can consistently deliver high-quality work.

Requirements

  • Minimum of 10 years of experience in art direction or copywriting.
  • At least 3 years in a leadership role at the Creative Director level in an agency.
  • Ability and experience being a player coach.
  • Proven ability to lead and inspire a team of creative professionals.
  • Strong portfolio showcasing a range of creative projects and design skills.
  • Excellent communication, presentation, and interpersonal skills.
  • Proficiency in Adobe Creative Suite and other relevant design software.
  • Strong organizational skills with the ability to manage multiple projects simultaneously.
  • Experience working in a fast-paced, deadline-driven environment.
  • Ability to build strong relationships with clients and internal stakeholders.
  • Ninja prompting skills for AI.

Nice To Haves

  • Strong conceptual skills.
  • An idea machine.
  • Ability to identify and fix a bad brief.
  • Love for advertising and knowledge of its history.
  • Experience on a variety of diverse brands.
  • Well versed in production and how to bring ideas to life.
  • Experienced and mature creative who doesn’t get frustrated easily.
  • Strategic thinker.
  • Ability to drive creative excellence across print/short form content/activations and social first ideas.
  • Focus on quick-turn social content with strong hooks.
  • Experience with AI to create best in class short form advertising.

Responsibilities

  • Manage and mentor a team of creative professionals, fostering a collaborative and innovative work environment.
  • Utilize the latest AI tools for idea generation and content production, demonstrating ninja prompting skills.
  • Oversee the planning, execution, and delivery of creative projects, ensuring timely completion within budget and to high quality standards.
  • Provide strategic and creative direction for all projects, reviewing and approving campaign work to ensure alignment with client objectives and brand guidelines.
  • Collaborate closely with in-house clients to understand their needs and objectives, presenting creative concepts and solutions.
  • Efficiently allocate resources, manage workloads, and prioritize tasks to meet project deadlines, identifying and resolving workflow issues.
  • Generate ideas, write scripts, develop mini social campaigns, and art direct them to completion.

Benefits

  • Competitive salary and benefits.
  • Creative freedom of a startup with the resources and brand portfolio of P&G's Personal Care division.
  • Access to the latest AI platforms, creative software, and budget for emerging technologies.
  • Collaborative environment with talented DPs, editors, CG artists, producers, copywriters, art directors, and Creative Directors.
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