Creative Director of Marketing

Perry Ellis International • Miami, FL

16h • Onsite

About The Position

Perry Ellis International is seeking a Creative Director of Marketing to lead creative strategy and execution for its sports properties. The role is based at the company’s Miami headquarters and is responsible for visual identity and brand storytelling that engage fans, partners, and the wider sports community. The Creative Director reports directly to the SVP of Marketing, Sports, and leads a multidisciplinary team of designers, copywriters, video producers, and content creators.

The role develops and delivers high-impact, multi-channel campaigns that build brand awareness, increase fan engagement, and support revenue-generating initiatives. The successful candidate will lead creative work across broadcast, digital, social media, out-of-home, print, in-venue, and experiential channels; direct photo and video production; manage and develop the creative team; and collaborate with internal teams, executives, sponsors, broadcast partners, and agencies. This is a fully on-site position in the Miami office five days a week, with attendance at evening and weekend games, events, and shoots as the sports schedule requires.

Requirements

• At least 10 years of progressive creative experience in an agency or in-house environment.
• At least 4 years in a senior creative leadership role managing cross-functional teams.
• A portfolio demonstrating a track record of conceptualizing and executing major, multi-platform brand campaigns.
• Expert-level proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign, Premiere, and After Effects.
• Deep understanding of modern digital design, video production, motion graphics, and typography.
• Exceptional communication and presentation skills.
• Ability to pivot quickly, manage multiple high-stakes projects simultaneously, and work under the demands of a live-event calendar.
• Ability to work on-site in the Miami office five days a week and attend evening and weekend games, events, and shoots as the sports schedule dictates.

Nice To Haves

• Experience in sports, entertainment, or lifestyle brand marketing is strongly preferred.
• Deep understanding of sports culture and fandom, and familiarity with the Miami market, are advantageous.

Responsibilities

• Define, evolve, and champion the visual identity and creative voice of sports brands across consumer touchpoints.
• Develop creative concepts aligned with the marketing strategy established by the SVP of Marketing.
• Maintain brand consistency across broadcast, digital, social media, out-of-home, print, in-venue, and experiential activations.
• Lead major campaigns from ideation and pitching through production and post-launch analysis.
• Direct photo and video shoots with internal production teams and external agencies.
• Create collateral for revenue-driving initiatives, including ticketing campaigns, corporate partnership pitches, and premium hospitality offerings.
• Manage, inspire, and develop an in-house creative team, fostering innovation, collaboration, and continuous improvement.
• Optimize creative workflows and resource allocation to deliver high-quality work on time and within budget.
• Provide constructive feedback to junior creatives and mid-level managers.
• Collaborate with marketing, digital, communications, and live-event production teams to coordinate storytelling across platforms.
• Serve as the primary creative liaison for corporate sponsors, broadcast partners, and external creative or media agencies.
• Present creative concepts and their strategic rationale to executive leadership.

Benefits

• Competitive executive base salary and performance-based bonus structure.
• Comprehensive health, medical, dental, and vision insurance.
• 401(k) retirement plan with a company match; the benefits overview describes the match as discretionary.
• Company-provided Basic Life and AD&D Insurance.
• Generous paid time off.
• Paid holidays.
• Tuition reimbursement.
• 24/7 personal support through the Member Assistance Program (MAP).
• Associate engagement events, including seasonal celebrations and on-site wellness activities.
• Associate clothing discounts across company stores and e-commerce sites.
• Access to sporting events, company-sponsored outings, and cultural experiences in Miami.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed