AY Residence Life Creative Branding & Fashion Assistant (CBFA) (WS-ST2)

St. Olaf College•Northfield, MN

1d•Onsite

About The Position

The Creative Branding & Fashion Assistant will work closely with the Resident Life staff to develop unique and engaging events that foster a sense of community and contribute to the overall well-being of students living on campus. Creating new and innovative event concepts that match Resident Life's aims and values and contribute to a dynamic campus community.

Requirements

Must be enrolled in a degree program at St. Olaf College during the academic year and maintain good standing in academics and conduct
Must maintain a cumulative/semester GPA of 2.5.
Students should have no pending cases, active sanctions, and/or resolved cases that would prevent effective performance as student staff members
Excellent interpersonal, organizational, and communication skills.
Knowledge of marketing, branding, and communications.
Understanding of branding through digital and graphic design.
Ability to provide design aesthetics recommendations for social media platforms and websites.
Ability to direct creative content creation.
Understanding of fashion trends, current media, and the evolving digital landscape.
Experience with event production, fashion shows, and photoshoot coordination.
Ability to create marketing materials and tactics to effectively promote university-wide events.
Ability to manage multiple projects and coordinate event logistics in a fast-paced environment.
Ability to work independently and collaboratively with Residence Life staff, student employees, and volunteers

Responsibilities

Plan and execute on-campus events, such as housing open houses, move-in/out initiatives, and student panels
Organize fashion shows, pop-up shops, and merchandising activations for the boutique
Manage event logistics, including venue booking, A/V setup, and volunteer coordination
Oversee daily retail operations of the campus fashion boutique, including inventory management, visual merchandising, and styling
Train student staff or volunteers on cashiering, customer service, and retail best practices.
Curate seasonal collections, manage vendor or donation communications, and track sales analytics
Work with Resident Life staff to determine the event's objectives, target audience, and intended outcomes.
Coordination of all event logistics, including department selection, food, audio-visual equipment, and other resources
Create marketing materials and tactics to effectively promote university-wide events
Promote interest and attendance using a variety of communication methods such as social media, flyers, and email