Corporate Marketing Coordinator ("Coordinador de Mercadotecnia Corporativo")

Azul Hospitality • San Diego, CA

3d • $28 - $31 • Onsite

About The Position

The Corporate Marketing Coordinator executes marketing initiatives for assigned hotel properties and their on-site bars and restaurants. The role implements and measures marketing and branding strategies established by the VP of Marketing, Corporate Marketing Manager, and General Manager, including social media, websites, digital and print advertising, collateral, and video and photography assets. The goal is to maximize exposure, build community relationships, support revenue and market-share targets, and work within established marketing expense budgets. The coordinator manages the placement, design, and execution of on-property marketing initiatives and may serve as a liaison among the hotel, regional support teams, outside agencies, and vendors.

The position is the hotel’s tactical lead for internal and external marketing and communications, ensuring compliance with AZUL and brand standards. It coordinates content, campaigns, collateral, public relations, web updates, budgets, tracking, reporting, online reputation, and marketing partnerships. The role collaborates with hotel departments and corporate teams and maintains marketing assets and vendor relationships.

The position is based at Azul Hospitality LLC Headquarters in San Diego, California. The posting lists the position type as full-time/part-time and the salary range as $28.00–$31.00 per hour. The role requires at least two years of experience in hospitality or marketing; hotel marketing experience is strongly preferred. A high school education or equivalent is required, while an undergraduate degree or two years’ experience in hospitality marketing or an equivalent field is preferred. A valid driver’s license must be maintained if operating motorized or electric vehicles is required.

Requirements

• At least two years of experience in a hospitality or marketing role.
• High school education or equivalent.
• Excellent time-management, communication, and organizational skills.
• Strong project-management skills and ability to prioritize multiple projects.
• Excellent written and verbal communication skills, along with sales, communication, and presentation skills.
• Knowledge of marketing and digital marketing principles.
• Ability to work under pressure, meet deadlines, and work independently with minimal direct supervision.
• Ability to work well in a team and align with on-property, regional, and brand marketing teams.
• Ability to execute the tactical elements of an annual marketing plan and adapt to seasonality and conflicting priorities.
• Thorough knowledge of Microsoft Office Suite and social media tools.
• Knowledge of photo-editing and design software such as Adobe Creative Suite.
• Basic mathematical skills to work with spreadsheets and perform cost analysis.
• Advanced computer skills, including PC and Mac operating systems.
• In-depth understanding of social media platforms and their participants, including Facebook, Instagram, YouTube, Twitter, TikTok, and LinkedIn, and how to use them in different scenarios.
• Good technical understanding and ability to learn new tools and platforms quickly.
• Ability to maintain a valid driver’s license if operation of motorized or electric vehicles is required.
• Ability to perform the essential functions with or without reasonable accommodation, including the stated physical demands.
• Ability to comply with company and brand confidentiality, data-protection, grooming, attendance, safety, and operating rules.

Nice To Haves

• Undergraduate degree or two years’ experience in hospitality marketing or an equivalent field.
• Hotel marketing experience.
• Working knowledge of brand proprietary marketing tools and services, including MI Sales Companion, eMenus, sales-related areas of GXP, Epic, eFast, Marketing Central, Marriott Digital Services, and Digital Asset Center.

Responsibilities

• Lead tactical hotel marketing and communications, both internal and external, and ensure compliance with AZUL and brand standards.
• Maintain brand identity for outlets and ensure marketing and communications are consistent with that identity.
• Execute or coordinate social media content in line with the defined strategy, including platforms such as Facebook, Twitter, and Instagram.
• Coordinate with public relations support, the local community, and media.
• Act as a liaison among Sales, Rooms, Food and Beverage, other departments, and the corporate office for marketing materials.
• Execute collateral for marketing, trade shows, company events, promotions, and event-planning initiatives.
• Manage communications with marketing partners and corporate personnel.
• Serve as the property website webmaster and coordinate website updates and quarterly audits with the corporate digital content team.
• Manage, optimize, and adjust campaign budgets under the strategic direction of the senior marketing team, including Google AdWords, Facebook Ads, and retargeting.
• Facilitate tracking and reporting for marketing initiatives.
• Oversee social media interactions and campaigns, report on competitor activity, and provide insights to inform best practices.
• Create and manage digital and print marketing collateral using Adobe Creative Suite or engaged vendors.
• Maintain the property photography, film, and image bank on a shared cloud service.
• Support CRM and online reputation management.
• Manage social media influencer partnerships and resulting coverage and assets for future use.
• Manage and optimize marketing vendor relationships, including search engine optimization, digital marketing, and public relations providers.
• Monitor media coverage of the hotel and its outlets.
• Use AZUL file-sharing and communication tools, including Egnyte and Jostle, to manage and share marketing assets.
• Assist with property or owner inquiries as needed.
• Follow company, safety, and security policies and procedures; report maintenance problems, hazards, accidents, or injuries; and complete required safety training and certifications.
• Maintain a clean and professional appearance, protect company assets, and safeguard confidential information.
• Develop positive working relationships, respond appropriately to colleagues’ concerns, and uphold quality expectations and standards.
• Identify, recommend, develop, and implement improvements to efficiency, productivity, quality, safety, or cost savings.
• Perform other reasonable duties as requested by direct or indirect supervisors.
• Maintain regular attendance and attend scheduled training sessions and meetings; work varying schedules as business needs require.

Benefits

• Competitive compensation and performance-based rewards.
• Comprehensive employee benefits package designed to support well-being.
• Career growth and advancement opportunities.
• Collaborative, supportive team culture.
• Opportunity to gain experience working with recognized hospitality brands.
• Culture emphasizing trust, empowerment, open communication, mutual respect, honesty, and accountability.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED