Copywriter - DTC Brands (US Market)

Paired

2d•Remote

About The Position

We're looking for a Copywriter to help bring the brand to life across every customer touchpoint. In this role, you'll partner closely with our Creative Strategy, Growth, and Design teams to develop compelling messaging across paid advertising, creator content, landing pages, email, web, and retail initiatives. You'll transform customer insights, product benefits, and creative concepts into clear, persuasive copy that engages customers and drives action.

Requirements

3+ years of copywriting experience within DTC, eCommerce, consumer brands, or agency environments
Exceptional writing, editing, and storytelling skills
Experience writing across multiple formats, including advertising, email, web, and video scripts
Strong understanding of consumer psychology and persuasive communication
A portfolio showcasing high-quality copywriting work
Strong organizational, communication, and project management skills
Ability to manage multiple priorities in a fast-paced, remote environment
Self-starter who takes ownership, embraces feedback, and thrives in high-growth teams

Responsibilities

Write compelling copy across paid advertising, email, web, landing pages, retail, and promotional campaigns
Develop headlines, hooks, scripts, product messaging, and campaign concepts that drive engagement and conversion
Partner with Creative Strategy, Design, and Growth teams to bring campaigns and creative concepts to life
Support product launches, promotions, and retail initiatives with customer-facing messaging
Refine copy based on performance insights, customer feedback, and creative learnings