Coordinator, Enrollment Technology & Communications (FT), CFRE41044REG

College of DuPage

5d•Hybrid

About The Position

The College of DuPage is a comprehensive community college located 27 miles west of downtown Chicago, vitally connected to our local area for over 50 years. We prepare students for a lifelong passion for learning on our 273-acre campus which is home to nine associate degrees and a wide variety of professional and technical certificates. Many of these credentials prepare students to seamlessly articulate into the baccalaureate programs of our higher education partner institutions. College of DuPage is committed to student success and values an inclusive and welcoming community environment. We are an equal opportunity employer committed to diversity in the workforce. Our connection to the larger metropolitan area is essential to our success and provides a wealth of diverse cultural and recreational opportunities.

Requirements

Bachelors Degree required.
Two to three years' experience in in higher education, marketing, communications, or a related role required.
High level of proficiency in MSOffice software required.
Strong written and verbal communication skills required.

Nice To Haves

Proficiency with Microsoft Office, experience with chatbot or CRM/SIS software is preferred.
Three years' experience in a higher education environment preferred.

Responsibilities

Implement and execute targeted enrollment communication campaigns based on established strategies and plans across multiple platforms, including email, text messaging, social media, and print materials.
Coordinate and implement assigned multi-channel communications (email, SMS, chatbot, phone) through content creation using Sparkpost, Twilio, Ocelot Chatbot, Recruit, and Colleague.
Serve as the primary operational contact for troubleshooting and training related to Ocelot chatbot and live chat systems, ensuring staff proficiency and operational efficiency.
Submit project requests for digital and print materials to Marketing & Communications through Workfront or Web Support Request to support promotion of events and initiatives in Student Services.
Assist in developing dashboards and recurring reports summarizing performance of campaigns sent through Sparkpost, Twilio, and Ocelot.
Support data integrity and list management between Recruit and Colleague, including segmentation logic and contact preferences.
Monitor and refine chatbot responses to maintain accuracy and improve user experience, partnering with departments to expand knowledge base content.
Collaborate with IT and Enrollment Communications leadership to assess and implement emerging technologies that improve communication and student support.
Maintain a comprehensive enrollment communications calendar and ensure alignment with key institutional deadlines and initiatives.
Analyze communication performance metrics and provide data driven recommendations to improve outreach effectiveness.
Serve as knowledgeable resource for enrollment communication technologies, providing guidance to departments on best practices for student engagement.
Generate and present cyclical performance reports on enrollment communication activities to leadership, identifying opportunities for process enhancements.
Oversee the development and execution of targeted mailing campaigns, including admissions packets, to ensure timely delivery of critical enrollment information.
Coordinate residency verification processes within mailed communications, ensuring compliance with institutional and state requirements while enhancing the student onboarding experience.
Other duties as assigned.