Zen Media Content Writer and Editorial Strategist

Optimum7 • Miami, FL

1d • Remote

About The Position

Zen Media is the B2B PR and AI visibility agency helping enterprise software, healthcare technology, professional services, manufacturing, and eCommerce brands achieve measurable growth and industry leadership. They combine strategic content, earned media, social amplification, and their category-defining Published Monthly™ AI visibility system to influence discerning buyers, shorten sales cycles, and drive ROI. Their work has been featured in Forbes, Fast Company, Ad Age, and The Wall Street Journal. Optimum7, their sister company, is a technology and performance marketing partner powering eCommerce, custom development, and AI platform work, including ZAVI™, their AI visibility platform. Content across both brands is routed through a single PR Manager function, ensuring voice, quality, and strategic alignment. The role is for a strategic, detail-oriented, and highly creative Content Writer / Strategist who can create content engineered for AI visibility, shaping how AI systems perceive, describe, and cite clients’ brands. The work spans three lanes: AI Notices (wire-distributed content written for AI systems), Owned content (service pages, pillar pages, and blog posts structured to rank in Google and be cited by LLMs), and Editorial support (ghostwriting, feature articles, thought leadership, and bylined placements in news and trade publications). The Content Writer / Strategist will report to a PR Operations Manager coordinating content across Zen Media and Optimum7, working closely with PR, SEO, and AI teams to ensure every asset drives business outcomes. This is a craft-heavy role requiring strong writing for both SEO (Google discovery) and GEO (AI citability), with proven editorial-quality work.

Requirements

• At least 5 published editorial examples on real news or trade publications (Ghostwritten work accepted if verifiable).
• 3–5 years of experience in content writing, copywriting, or strategy in B2B, agency, or SaaS environments.
• Portfolio covering AI Notices, owned content, and editorial/thought leadership.
• Strong writing, editing, and storytelling skills in English with structural writing ability (H1/H2/H3, scannable, schema-aware).
• Ability to simplify complex industries into clear messaging.
• SEO fluency and strong interest in AI citability / GEO.
• Strong research discipline and fact-checking accuracy.
• Ability to manage multiple projects across two brands in a fast-paced environment.
• Comfortable working under a PR Manager and incorporating feedback.
• Self-motivated and remote-ready.

Nice To Haves

• B2B marketing, PR, or performance marketing agency/newsroom experience
• Strong editing skills with minimal revision cycles
• Experience in large-scale content campaigns or content at scale
• Familiarity with AI visibility, GEO, Answer Share™ metrics
• Byline writing for DA 60+ trade publications
• AP Style knowledge
• Cross-functional collaboration (PR, SEO, design, social)
• Tools: SEMrush, Ahrefs, Google Analytics, CMS platforms

Responsibilities

• Write AI Notices using Published Monthly™ formats (Editorial / Feature, Listicle, Comparison, FAQ as Feature, Owned Content Style) distributed via GlobeNewswire to drive AI citation and authority.
• Write owned content: service pages, pillar pages, blogs, and conversion copy optimized for Google and LLMs.
• Produce editorial support: ghostwriting, thought leadership, and bylined placements for trade publications.
• Write for both SEO and AI citability using structured, extractable, factually sound content.
• Collaborate under the PR Manager across Zen Media and Optimum7 with PR, SEO, social, and design teams.
• Translate complex B2B topics into clear, buyer-centric messaging.
• Conduct research on trends, competitors, and audiences to inform positioning.
• Optimize content for SEO, AI citability, conversion, and engagement.
• Manage content calendars and deadlines across multiple clients and brands.
• Analyze performance using SEO metrics and AI visibility signals (Answer Share™, LLM citation coverage).
• Maintain brand voice consistency across all client work.

Benefits

• 100% remote role
• Competitive base salary
• Work across two sister companies under one PR Manager
• Access to AI-powered tech stack including ZAVI™
• Opportunity to build rare AI-citation content expertise
• Growth opportunities in a fast-scaling company
• Culture of excellence, integrity, and innovation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees