Content Marketing Specialist (Copywriter)

J.B. Hunt Transport Services, Inc. • Lowell, AR

3d

About The Position

Under routine supervision, this entry-level position supports marketing initiatives through copy development. This position is responsible for creating and producing marketing content intended for both internal and external audiences. This position is responsible for producing written content for websites, email and other marketing and sales collateral.

Requirements

• High School Diploma and 3 or more years of experience developing high-quality content for a brand or agency and/or military equivalent, OR a bachelor’s degree in English, Journalism, Communications, Advertising, or Public Relations.
• Strong portfolio of previous work

Nice To Haves

• Bachelor’s degree with English, Journalism, Communications, Advertising, Public Relations, Business or related field and a strong portfolio
• Ability to work from a content calendar and meet deadlines
• Ability to work in a team environment and collaborate on strategy
• Knowledge of various styles of writing (AP, APA, MLA, Web, etc.)
• Have impeccable attention to detail and quality of communication materials developed

Responsibilities

• Assist in content marketing initiatives to drive traffic, engagement, and leads
• Work in a team environment and collaborate on content ideas and goals
• Research industry trends; collect and compile articles and information from internal and external resources for the company’s use
• Research facts to ensure accuracy and eliminate errors and misstatements
• Measure and optimize content on a regular and ongoing basis
• Generate content for email, blogs, video scripts, press releases, white papers, case studies, testimonials and more for internal and external client needs
• Ensure all materials are consistent with brand and style standards and written in a manner to advocate our service offerings
• Develop sales content for presentations, RFP templates and trade show events
• Conduct research and interviews for writing assignments
• Collaboratively conceive and write innovative copy across marketing channels including print, outdoor and signage/collateral

Benefits

• medical benefit
• dental benefit
• vision benefit
• 401(k) retirement plan
• life insurance
• short-term and long-term disability coverage
• paid time off commensurate with tenure (includes vacation and sick time)
• six weeks of paid maternity leave along with two weeks of paid parental leave
• six paid holidays annually

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED
• Number of Employees: 5,001-10,000 employees