Content Manager

Knapp IncKennesaw, GA
Hybrid

About The Position

KNAPP brings new technology to warehouse automation. The KNAPP Group is a global provider of intelligent automation solutions for intralogistics and manufacturing, specializing in the sectors healthcare, fashion/apparel, general retail, food retail, industry and service. We live and breathe automation. We, more than 8,000 employees of the KNAPP Group across over 60 locations worldwide, shaping the future-oriented intralogistics industry, are dedicated to making complexity simple. One of KNAPP’s primary goals is to use continuous innovation to drive warehouse automation forward, always with the specific needs of the customers in mind. KNAPP Group’s unrelenting development activity is evident in everything from automated order picking systems and continuing refinement of container handling technology to its state-of-the-art, industry leading software solutions.

Requirements

  • Bachelor’s degree in Communications, Journalism, English, Marketing, or a related field preferred.
  • 5-7 years of experience in B2B content marketing, technical writing, or editorial leadership; experience in supply chain, logistics, automation, or industrial technology environments helpful.
  • Demonstrated ability to translate complex technical concepts, systems, and processes into clear, accurate, and compelling customer-facing messaging.
  • Experience developing and maintaining value propositions, product descriptions, messaging frameworks, and editorial standards across multiple audiences and channels.
  • Hands-on experience producing and managing a range of content formats including blogs, campaign copy, event messaging, and internal communications.
  • Experience optimizing marketing copy for traditional SEO and a student of generative AI search environments, including keyword intent alignment.
  • Ability to work cross-functionally with marketing, sales, events, BD, and digital teams to align messaging with campaigns, events, and product launches.
  • Strong attention to detail with a high standard for accuracy, consistency, and version control across all published content.
  • Ability to manage a high-volume workload, maintain editorial calendars, and meet deadlines in a fast-paced, matrixed environment.

Responsibilities

  • Own the development, governance and approval of all master messaging documents, including corporate, KUS-level and BU-specific content
  • Create, revise and maintain product descriptions, value propositions, boilerplates and marketing messaging.
  • Complete writing requests including blogs, social media copy, campaign assets, ad copy and internal messaging support
  • Partner with the Marketing Manager to align messaging across campaigns, case studies, PR items and advertising initiatives
  • Collaborate with the Digital Media Specialist to publish blogs and maintain independent posting workflows for website content
  • Work with the Event Manager to deliver event messaging, booth content, promotional copy and tradeshow-related written assets.
  • Produce high-quality long-form assets such as case studies, white papers and application stories in partnership with BD and customer teams
  • Maintain editorial standards, tone of voice and content accuracy across all marketing outputs
  • Support PR and media efforts with draft quotes, press release content and background materials
  • Monitor social content performance, blog engagement and messaging effectiveness to inform content strategy.

Benefits

  • 2 remote days per week
  • Half day Fridays
  • A beautiful new, state-of-the-art, office complex in Kennesaw, GA
  • Industry competitive compensation
  • Great benefits with better than average employer contributions, including health, dental, vision, life insurance, Flexible Spending Accounts, Short & Long Term Disability and more!
  • 401k with a very generous employer match and no vesting!
  • Paid Vacation & Holidays
  • Profit Sharing
  • Paid Parental Leave
  • Subsidized Daycare
  • Tuition Reimbursement
  • Pet Insurance
  • Subsidized food delivery
  • Monthly celebrations
  • Quarterly employee events
  • Corporate Social Responsibility including recycling, sustainability and volunteering
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