Content Manager, Corporate Brand Communications

Trident SeafoodsSeattle, WA
Hybrid

About The Position

The Content Manager, Brand Communications is responsible for developing and executing content that strengthens Trident Seafoods’ brand, supports strategic business priorities, and advances the company’s reputation across internal and external audiences. This role serves as both a strategist and hands-on content creator, producing clear, compelling, audience-appropriate communications that reflect Trident’s voice, values, and business objectives. The position partners with stakeholders across the organization to identify storytelling opportunities, translate complex topics into meaningful content, and align communications efforts to broader enterprise priorities. The role supports a wide range of content needs, including corporate storytelling, reputation-focused communications, recruiting and workforce campaigns, independent fishermen engagement, Alaska reputation efforts, and select customer- and product-adjacent brand content. This role requires strong writing, editing, and editorial judgment; fluency across digital and internal channels; and a practical understanding of how evolving AI-driven search and answer experiences are changing content discoverability. The position reports to the VP of Global Marketing & Communications and works closely with brand, social media, website, creative, and product marketing partners to ensure content is delivered to the right audiences in the right format and through the right channels.

Requirements

  • Bachelor’s degree in communications, Journalism, Marketing, Public Affairs, English, or a related field, or an equivalent combination of education and experience.
  • A minimum of 6 years of experience in corporate communications, content strategy, editorial content, digital content, brand storytelling, or a related field.
  • Exceptional writing, editing, and content development skills across multiple formats and audiences.
  • Demonstrated ability to interview subject matter experts and convert complex information into compelling, usable content.
  • Strong working knowledge of digital content strategy and multichannel communications.
  • Familiarity with AI tools used in content development and a practical understanding of how AI is changing content discoverability and search behavior.
  • Experience creating simple visual assets using Canva, Adobe, or similar tools.
  • Strong organizational skills with the ability to manage multiple priorities and shifting deadlines.
  • Strong interpersonal skills and the ability to work effectively across functions and organizational levels.
  • Excellent storytelling ability and strong editorial judgment.
  • Strong audience awareness and channel fluency.
  • Strong creative eye and visual communication sensibility.
  • Ability to balance strategic thinking with hands-on execution.
  • Ability to work effectively in ambiguous or fast-moving environments and move work forward with sound judgment.
  • Curiosity about AI applications in communications and a practical, forward-looking mindset.
  • Strong collaboration skills and the ability to build trust across cross-functional teams.
  • Strong attention to detail and commitment to quality.

Nice To Haves

  • Experience with SEO, AEO, GEO, or related search and discoverability practices.
  • Experience in reputation-sensitive, regulated, industrial, food, agriculture, fisheries, manufacturing, or mission-driven environments.
  • Experience supporting employer brand, recruiting communications, community engagement, public affairs, or product and corporate storytelling.
  • Familiarity with web CMS platforms, SharePoint, social content workflows, and analytics or reporting tools.

Responsibilities

  • Develops and executes integrated content strategies aligned to brand, reputation, recruiting, community, and business priorities.
  • Identifies, develops, and produces compelling enterprise-wide stories in partnership with cross-functional teams (operations, fleet, HR, public affairs, marketing, etc.).
  • Translates complex or sensitive topics into clear, credible, audience-appropriate communications.
  • Writes and edits high-quality content across formats (web, leadership messaging, campaigns, email, social, intranet, talking points, FAQs).
  • Maintains strong editorial standards to ensure accuracy, quality, brand alignment, and audience relevance.
  • Partners with stakeholders and subject matter experts to surface opportunities, shape messaging, and deliver effective communications.
  • Advises on content strategy, message adaptation, and channel selection to drive engagement across key audiences.
  • Plans and optimizes multi-channel distribution (web, social, intranet, email), adapting content for usability, readability, and impact.
  • Applies best practices for search, discoverability, and emerging AI-driven environments to improve content performance and visibility.
  • Tracks performance metrics and continuously refine content strategy using analytics, audience insights, and business priorities.
  • Regularly works onsite to build strong team connections, collaborate across functions, and solve problems in real time.

Benefits

  • discretionary/performance-based incentives
  • medical, dental and vision insurance plans
  • optional HRA/HSA
  • telemedicine
  • employee assistance and wellness programs
  • disability programs
  • basic life and AD&D
  • 401(k) plan with a company match
  • paid time off (PTO)
  • 10 paid holidays each year
  • paid parental leave
  • Commuter programs
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