Content Lead
About The Position
Browserbase is seeking a Content Lead to spearhead its content-led-growth initiatives. This role will be responsible for all awareness campaigns across blogs, documentation, social media, SEO, and product launches to drive top-of-funnel engagement. The ideal candidate will articulate a clear point of view that resonates with developers and technical buyers, helping them understand Browserbase's category and product. This position is well-suited for individuals with backgrounds in Product Marketing, Content Strategy, Growth Engineering, or Brand Marketing. The role requires a passion for storytelling, strong writing skills, excellent taste, and the ability to effectively market to engineers.
Requirements
- 7+ years in content or brand marketing at a developer-facing company, with execution and strategy.
- A track record of building content programs that moved pipeline and revenue.
- Fluency across Twitter, LinkedIn, Reddit, and Hacker News.
- Strong SEO instincts and comfort with paid content and distribution, not just organic.
- Excellent writing and editing, with a clear point of view on what makes writing good.
- Experience managing and growing a team.
- A real interest in the browser automation and AI agent space, and the judgment to translate that into a market narrative.
- You've led content at a company through a major market shift or category creation.
- You've written or ghostwritten for executives.
Responsibilities
- Drive the content strategy and bar for Browserbase across organic & paid channels to hit our growth goals and measure success.
- Define the market we’re operating in and the thought leadership we need to own it, in partnership with our Product Marketers.
- Run and grow a team that spans content, product marketing, and developer experience.
- Review and create content that developers actually want to read and share.
- Work on strategic technical partnerships for where Browserbase can integrate with other tools. This includes integrations, documentation, and co-marketing.
- Partner with Sales, Product, and Growth making sure content performs, converts, and is useful across the funnel.
- Represent Browserbase in high-visibility moments like launches, executive writing, PR, and Partnerships.
Benefits
- Competitive salary + meaningful early-stage equity
- Comprehensive medical, dental, and vision coverage for you and your dependents
- 401(k)
- Daily catered lunches with a fully-stocked kitchen
- Beautiful office in downtown San Francisco
- All the AI tools + credits you want
- Regular team offsites and company events
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
