Content Designer

Accenture Federal Services•Washington, DC
•$90,300 - $174,400

About The Position

We’re seeking a Content Designer who will take the lead in shaping the future of a federal client’s website by developing and executing a robust content strategy for digital products. You’ll use your deep knowledge of human-centered design (research, conceptual design, prototyping, testing) in collaboration with content writers, product designers, researchers, product managers and engineers to develop clear, audience-focused content and roadmaps that guide users smoothly through our products while adhering to our mission goals, policy standards, and user needs.

Requirements

  • Bachelor’s degree in marketing, Digital Marketing, Communications, or a related field; or equivalent experience.
  • 5+ years of experience as a content strategist or content marketer.
  • 5+ years of experience crafting content for digital products or services in consulting, in-house, or agency environments
  • Exceptional writing, editing, and storytelling skills with a focus on creating topical authority.
  • Proficiency in content management systems (CMS) and SEO (site structure, schema markup) combined with knowledge of how AI models retrieve information
  • Proven track record reducing confusion, form errors, and abandonment through structured microcopy, guidance patterns, and progressive disclosure
  • Strong understanding of digital marketing channels and best practices
  • Experience partnering closely with product, legal, compliance, and engineering to ensure content accuracy and implementation integrity
  • Ability to communicate design intent and tradeoffs clearly to diverse stakeholders, including non-design audiences
  • Provide a writing sample

Nice To Haves

  • Experience working with federal agencies or on public-sector digital services
  • Prior experience in client-facing or consulting roles within regulated environments
  • Prior experience in GEO, AEO and AI-strategy to structure information for both human readability and machine readability
  • Strong foundation in human-centered design principles for browser-based, native application, and platform experiences
  • Experience writing for complex, high-traffic platforms serving diverse audiences
  • Exposure to service design, journey mapping, or omni-channel government services
  • Experience supporting data-informed design using analytics or Voice of the Customer tools
  • Relevant Master’s Degree

Responsibilities

  • Design clear, action-oriented, and plain-language content for complex digital workflows, involving sensitive or transactional data.
  • Identify areas for improvement and create detailed roadmaps for refreshing digital products, ensuring they align with both user needs and organizational objectives.
  • Gather requirements, facilitate client discussions, and conduct content reviews to drive the success of programmatic improvements.
  • Leverage expertise in SEO, GEO, AEO, and user experience to inform strategy and recommendations.
  • Support user testing efforts, using insights gained to validate proposed changes and enhance the overall user journey.
  • Work closely with interaction and service designers, providing guidance on content strategy while supporting the implementation of visual and structural updates.
  • Ensure content adheres to accessibility standards, inclusive language practices, and compliance-driven content constraints.

Benefits

  • Hands-on experience
  • Certifications
  • Industry training
  • Reasonable ranges of compensation
  • Wide variety of benefits
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