Content Creator (Social Media Specialist)

Shared Services North Richland Hills•North Richland Hills, TX
•Onsite

About The Position

Norm Reeves Dealerships is hiring two creative, outgoing Social Media Specialists (Content Creators) to create content for its Honda, Toyota, and Subaru dealerships in Texas. Based onsite in the Dallas–Fort Worth area, the role involves capturing content at dealerships, collaborating with dealership teams, responding to social media trends, and producing engaging videos. The creator will work alongside the Social Media Manager and Social Community team. The position focuses on filming and editing short- and long-form video, developing creative concepts, capturing dealership activities and events, helping employees participate comfortably on camera, writing captions, planning shoots, coordinating deadlines, tracking content performance, and following brand guidelines, FTC requirements, and approval processes.

Requirements

  • 1–3 years of experience creating social media photo and video content for brands, agencies, or business accounts, with demonstrated growth in engagement and audience reach.
  • A portfolio or reel link is required, including short-form social content, a long-form YouTube video, and an event recap.
  • Proficiency in CapCut, Adobe Premiere Pro, Final Cut Pro, or similar editing software.
  • Strong smartphone photography and videography skills, with a creative eye for storytelling and engaging content.
  • Fluency with Instagram Reels, TikTok, YouTube Shorts, and current social media trends.
  • Experience with Canva, Microsoft 365, and a social media scheduling or project management platform.
  • Strong writing, communication, organization, and time-management skills.
  • Ability to work with different personalities, bring forward creative ideas, take feedback, meet deadlines, and manage multiple projects.
  • Willingness to learn dealership operations and applicable automotive advertising rules.
  • A valid California driver's license and clean driving record.
  • Availability for occasional weekend events.
  • Ability to stand for long periods and lift up to 30 pounds.

Nice To Haves

  • Experience creating educational or explainer content.

Responsibilities

  • Film and edit TikToks, Instagram Reels, YouTube Shorts, and longer videos.
  • Monitor social media trends, brainstorm creative concepts, and adapt them for automotive content.
  • Capture cars, dealership teams, events, and other behind-the-scenes content.
  • Help dealership employees feel comfortable participating in content.
  • Write engaging captions for social media audiences.
  • Plan shoots, manage content deadlines, and collaborate with the Social Media Manager.
  • Track views, engagement, trends, and audience reach to inform content performance.
  • Follow brand guidelines, FTC requirements, and content approval processes.
  • Travel between dealerships and attend occasional weekend events.

Benefits

  • Medical, dental, and vision insurance.
  • Complimentary life insurance.
  • 401(k) matching.
  • Flexible spending account (FSA).
  • Tuition reimbursement.
  • Paid time off (accrues).
  • Supplemental hospital, accident, and critical illness insurance.
  • Discounts on vehicles, services, and parts.
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