Consumer Outreach Specialist

Blue Cross Blue Shield of Arizona•Phoenix, AZ

About The Position

The Consumer Outreach Specialist conducts outreach to current and potential members, participates in outreach events, assists the Outreach Supervisor in planning outreach activities, supports member retention programs, establishes and maintains community partnerships, and represents the Medicaid Business Segment and BCBSAZ programs in the community. Travel is required within the State of Arizona. The posting also describes progressive role levels. At Level 1, the role attends sponsored events, schedules meetings and delivers presentations to community partners, builds relationships with potential referral sources, and engages directly with the community. At Level 2, the Consumer Outreach Senior assists with planning and organizing community outreach events and activities, while the Consumer Outreach Lead conducts outreach, supports retention programs, builds community partnerships, and represents the organization’s programs. Each progressive level includes the ability to perform the essential functions of lower levels. The position requires a full-time work schedule of at least 40 hours per week, plus additional hours as requested or needed to meet business requirements. The work schedule may include evenings and weekends as needed. The role requires travel within Arizona. AZ Blue describes its workforce strategy as hybrid, onsite, or remote; the posting does not specify a classification for this position.

Requirements

Level 1: At least 1 year of experience in outreach, marketing, and/or community relations.
Level 2: At least 5 years of experience in outreach, marketing, and/or a health plan.
High school diploma or GED.
Valid Arizona driver license with an acceptable driving record.
Computer experience and proficient use of Microsoft Office Suite, including Word, PowerPoint, Outlook, and Excel.
Ability to organize, multitask, prioritize work, and meet deadlines and identified time frames.
Ability to work in a fast-moving or changing environment with varying tasks, responsibilities, or people.
Effective time management, organizational, interpersonal, and communication skills, including presentation skills.
Excellent customer service skills.
Ability to lift up to 25 pounds.
Ability to work weekends and evenings as needed.
Knowledge of the local health care community and Medicaid and Medicare regulations and guidelines.
Ability to communicate professionally and work cooperatively and collaboratively with interdisciplinary teams, community partners, and members.
Self-motivation, strong planning and execution skills, analytical thinking, independent decision-making, and ability to manage a large workload.

Nice To Haves

Level 2: 5 years of experience in AHCCCS/Medicaid, CHIP, health promotion, community outreach, social services, marketing, or a related field.
Bilingual in English and Spanish.

Responsibilities

Attend sponsored events.
Schedule meetings with community partners and deliver presentations to share information and maintain a community presence for Medicaid Business Segment and BCBSAZ programs.
Build relationships with potential referral sources and engage the community on behalf of the organization’s programs.
Assist in developing strategies and reports for member retention and new membership.
Inform management of strategies to maintain or increase membership.
Assist in coordinating sponsored events.
Consult with Medicaid Business Segment and BCBSAZ departments, community service organizations, health care providers, and other institutions about health education services and community outreach opportunities.
Travel within Arizona as requested to perform job responsibilities.
Identify outreach opportunities to inform potential members about Medicaid Business Segment and BCBSAZ benefits and covered Medicaid and Medicare services.
Schedule and participate in community events to reach targeted populations for recruitment and retention.
Submit weekly and monthly outreach summary reports.
Inform staff about corporate and community relations and marketing campaigns.
Coordinate promotional information related to events, meetings, special projects, and activities.
Promote Medicaid Business Segment and BCBSAZ brands to targeted communities.
Coordinate materials, staff coverage, and activities for outreach functions.
Maintain professional relationships with community partners and internal business partners.
Perform other duties as assigned.