Consumer Outreach Specialist

Blue Cross Blue Shield of Arizona•Phoenix, AZ

5d•Hybrid

About The Position

The Consumer Outreach Specialist conducts outreach to current and potential members, participates in outreach events, assists the Outreach Supervisor in planning outreach activities, supports member retention programs, establishes and maintains community partnerships, and represents the Medicaid Business Segment and BCBSAZ programs in the community. Travel within the State of Arizona is required. The posting also describes progressive Level 2 roles: the Consumer Outreach Sr assists with developing and organizing community outreach events and activities, while the Consumer Outreach Lead conducts outreach, supports member retention, builds community partnerships, and represents the Medicaid Business Segment and BCBSAZ programs in the community. The position schedules and participates in community events to recruit and retain targeted populations, promotes Medicaid Business Segment and BCBSAZ brands, coordinates outreach materials, staff coverage, and activities, and submits regular outreach reports. It also involves coordinating with internal departments, community organizations, health care providers, and other institutions to identify outreach and health education opportunities. The position requires a full-time schedule of at least 40 hours per week, with additional hours as needed to meet business requirements. Weekend and evening work may be required as needed. AZ Blue uses a hybrid workforce strategy called Workability. Hybrid individual contributors must reside in Arizona and are required onsite at least once per week unless otherwise stated. The posting also notes that onsite requirements may change based on business needs and job responsibilities.

Requirements

Level 1: At least 1 year of experience in outreach, marketing, and/or community relations.
Level 2: At least 5 years of experience in outreach, marketing, and/or a health plan.
High school diploma or GED.
Valid Arizona driver's license with an acceptable driving record.
Computer experience and proficiency with Microsoft Office Suite, including Word, PowerPoint, Outlook, and Excel.
Ability to organize, multitask, and prioritize work and meet deadlines.
Ability to work in a fast-changing environment with varying tasks, responsibilities, or people.
Effective time management and organizational skills.
Effective interpersonal, verbal, written, communication, and presentation skills.
Excellent customer service skills.
Ability to lift up to 25 pounds.
Must be able to work weekends and evenings as needed.
Knowledge of the local health care community and Medicaid and Medicare regulations and guidelines.
Ability to communicate professionally and work cooperatively and collaboratively with interdisciplinary teams, community partners, and members.
Self-motivated, with strong leadership, planning, and execution skills.
Ability to think analytically, make independent decisions, and manage a large workload.

Nice To Haves

Level 2: 5 years of experience in AHCCCS/Medicaid, CHIP, health promotion, community outreach, social services, marketing, or a related field.
Bilingual in English and Spanish.

Responsibilities

Attend sponsored events.
Schedule meetings with community partners and deliver presentations to share information and maintain a community presence for Medicaid Business Segment and BCBSAZ programs.
Build relationships with potential referral sources and foster community relationships.
Directly engage the community on behalf of Medicaid Business Segment and BCBSAZ programs.
Assist in developing strategies and reports for member retention and new membership (Level 2).
Inform management of strategies to maintain or increase membership (Level 2).
Assist in coordinating sponsored events (Level 2).
Consult with Medicaid Business Segment and BCBSAZ departments, community service organizations, health care providers, and other institutions about health education services and community outreach opportunities (Level 2).
Travel within Arizona as requested to perform job responsibilities.
Identify outreach opportunities to inform potential members about Medicaid Business Segment and BCBSAZ benefits and covered Medicaid and Medicare services.
Schedule and participate in community events targeting populations for recruitment and retention.
Submit weekly or monthly outreach summary reports.
Inform staff about corporate and community relations and marketing campaigns.
Coordinate promotional information related to events, meetings, special projects, and activities.
Promote Medicaid Business Segment and BCBSAZ brands to targeted communities.
Coordinate materials, staff coverage, and activities for outreach functions.
Maintain professional relationships with community partners and internal business partners.
Perform all other duties as assigned.