Poland Community Operations Specialist

BYD Europe•Capon Bridge, WV
•Onsite

About The Position

We are looking for a Poland Community Operations Specialist to build and grow our local owner community in Poland. This is not just a content publishing role. You will be the person who brings the community to life. Your mission is to create a community where owners want to come back, want to participate, and most importantly, want to share their own stories and experiences. You will work closely with local owners, sales, after-sales, marketing and HQ teams to develop engaging content, stimulate meaningful conversations, and create memorable offline experiences for our owner community. From turning an interesting owner story into a great community post, to launching a local owner event, you will have the opportunity to shape how the brand connects with its users in Poland.

Requirements

  • Poland Community Operations Specialist to build and grow our local owner community in Poland.
  • Develop strategies to increase community activity, user-generated content and owner engagement.
  • Create an active and welcoming environment where owners feel encouraged to share their experiences, opinions, stories and ideas.
  • Identify community trends, hot topics and user interests, and turn them into engaging discussions and activities.
  • Build relationships with key and highly engaged owners and develop them into community ambassadors / active contributors.
  • Encourage users to move from readers → participants → content creators → community advocates.
  • Create fun, engaging and locally relevant content for the Polish community.
  • Develop content around owner stories, driving experiences, car features, lifestyle, local culture and community topics.
  • Identify interesting user stories and transform them into compelling community content.
  • Develop creative community campaigns, challenges, polls, discussions and UGC initiatives to encourage owners to create and share content.
  • Work closely with the HQ content team to localize global content and ensure it feels relevant to Polish users.
  • Continuously experiment with new content formats and ideas to make the community more attractive and interactive.
  • Build strong relationships with local owners and become a trusted point of contact for the community.
  • Communicate directly with owners through the community and offline activities.
  • Understand what Polish owners care about, what they expect from the brand and what motivates them to participate.
  • Collect user feedback and insights and communicate them to relevant internal teams.
  • Identify potential community leaders, KOLs and highly engaged owners for future collaboration.
  • Plan and execute local owner events and community activities across Poland.
  • Develop event concepts based on local owner interests and community trends.
  • Manage the full event process, including concept development, owner recruitment, communication, registration, event execution and post-event engagement.
  • Work with dealers, partners, agencies and internal teams to deliver high-quality owner experiences.
  • Turn offline events into online community content and create a continuous online + offline engagement loop.
  • Explore new event formats such as owner meet-ups, road trips, test-drive experiences, lifestyle activities, workshops and brand/community gatherings.
  • Work closely with Marketing, Sales, After-sales, Product, Dealer and HQ teams to connect community activities with broader business initiatives.
  • Support local campaigns, new vehicle launches and brand activities through the community.
  • Coordinate with HQ on community strategy, content planning, campaigns and reporting.
  • Share local market insights and recommendations to improve the overall owner experience.
  • Monitor community performance and user engagement on a regular basis.
  • Track key metrics such as: Active users, User-generated content, Posts and comments, Engagement rate, Event participation, Owner retention, Community growth.
  • Analyze what content and activities work best and continuously optimize the community strategy.

Responsibilities

  • Take ownership of the day-to-day operations and growth of the Poland community.
  • Develop strategies to increase community activity, user-generated content and owner engagement.
  • Create an active and welcoming environment where owners feel encouraged to share their experiences, opinions, stories and ideas.
  • Identify community trends, hot topics and user interests, and turn them into engaging discussions and activities.
  • Build relationships with key and highly engaged owners and develop them into community ambassadors / active contributors.
  • Encourage users to move from readers → participants → content creators → community advocates.
  • Create fun, engaging and locally relevant content for the Polish community.
  • Develop content around owner stories, driving experiences, car features, lifestyle, local culture and community topics.
  • Identify interesting user stories and transform them into compelling community content.
  • Develop creative community campaigns, challenges, polls, discussions and UGC initiatives to encourage owners to create and share content.
  • Work closely with the HQ content team to localize global content and ensure it feels relevant to Polish users.
  • Continuously experiment with new content formats and ideas to make the community more attractive and interactive.
  • Build strong relationships with local owners and become a trusted point of contact for the community.
  • Communicate directly with owners through the community and offline activities.
  • Understand what Polish owners care about, what they expect from the brand and what motivates them to participate.
  • Collect user feedback and insights and communicate them to relevant internal teams.
  • Identify potential community leaders, KOLs and highly engaged owners for future collaboration.
  • Plan and execute local owner events and community activities across Poland.
  • Develop event concepts based on local owner interests and community trends.
  • Manage the full event process, including concept development, owner recruitment, communication, registration, event execution and post-event engagement.
  • Work with dealers, partners, agencies and internal teams to deliver high-quality owner experiences.
  • Turn offline events into online community content and create a continuous online + offline engagement loop.
  • Explore new event formats such as owner meet-ups, road trips, test-drive experiences, lifestyle activities, workshops and brand/community gatherings.
  • Work closely with Marketing, Sales, After-sales, Product, Dealer and HQ teams to connect community activities with broader business initiatives.
  • Support local campaigns, new vehicle launches and brand activities through the community.
  • Coordinate with HQ on community strategy, content planning, campaigns and reporting.
  • Share local market insights and recommendations to improve the overall owner experience.
  • Monitor community performance and user engagement on a regular basis.
  • Track key metrics such as: Active users, User-generated content, Posts and comments, Engagement rate, Event participation, Owner retention, Community growth.
  • Analyze what content and activities work best and continuously optimize the community strategy.

Benefits

  • Competitive remuneration based on performance and experience.
  • Opportunities for department and company-wide team building events.
  • A chance to contribute to the transition towards zero-emission transportation and the decarbonization of the economy.
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