Community Manager & Brand Fans Club Leader

PGBPGNGLOBALCincinnati, OH
Onsite

About The Position

This role is for a Community Manager who thrives at the intersection of social media, storytelling, and community engagement. The Community Manager will shape brand conversations, drive engagement, and build authentic connections across platforms. Social media is crucial for consumer connection, brand storytelling, and business growth. Community Managers are essential for building trust, monitoring brand health, protecting online reputation, and surfacing insights to strengthen marketing and innovation. This role will help shift the company from reactive listening to proactive, data-informed community strategy that drives advocacy and maintains competitiveness.

Requirements

  • 2+ years of experience in social media management, community engagement, digital marketing, or content strategy
  • Excellent writing and editing skills with strong storytelling instincts
  • Experience in hands-on/leadership for Content Creation (video – long/short-form, written, visual, social media content, others)
  • Experience across major platforms, with a strong grasp of audience nuance and best practices
  • Comfort with analytics and reporting to measure impact and optimize performance
  • Curiosity and adaptability to keep pace with evolving platforms, trends, and consumer behaviors
  • Bachelor's degree

Nice To Haves

  • Experience with social listening tools (e.g., Brandwatch, Sprinklr, or similar)
  • Experience in influencer marketing, crisis communications, or community growth
  • Experience in hands-on/leadership for Content Creation (video – long/short-form, written, visual, social media content, others)
  • Knowledge of (or interest in) CRM systems and loyalty program management
  • Ability to lead or influence cross-functional teams toward shared social goals

Responsibilities

  • Build and manage platform-specific content calendars.
  • Create, adapt, and amplify content and campaigns, including PR moments and consumer-generated content (UGC).
  • Execute engagement strategies that reflect the brand’s voice and values.
  • Write clear, on-brand responses to comments and messages that deepen consumer relationships.
  • Manage daily interactions across Instagram, TikTok, Facebook, Reddit, and YouTube.
  • Turn consumer interactions into positive experiences and brand advocacy.
  • Use social listening and analytics tools to track sentiment and community health.
  • Analyze performance and report insights regularly to optimize content and engagement.
  • Spot emerging trends and translate them into marketing activations and product ideas.
  • Collaborate with brand, media, communications, design, and external partners to deliver a unified social strategy.
  • Partner with compliance and quality teams to escalate critical issues using established protocols.
  • Help define social media guidelines and community engagement best practices.
  • Support CRM and loyalty initiatives that improve retention through personalized communication and rewards.

Benefits

  • Total rewards at P&G include salary + bonus (if applicable) + benefits.
  • We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  • We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
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