Communications Specialist

Beacon Bank • Glastonbury, CT

1d

About The Position

The Communications Specialist provides content development, project coordination, and operational support for the Communications Team across public relations, social media, and employee communications. The role researches, interviews, writes, and produces content while coordinating reporting, calendars, departmental processes, documentation, and logistics. The Specialist helps the team operate effectively and deliver timely, accurate communications aligned with organizational priorities.

The role plans, creates, and distributes written and visual content for different communications channels and audiences. It supports selected internal clients and the Communications Team’s editorial calendars, produces photo and video content, and provides social media monitoring and administrative support. The position is based in Glastonbury, Connecticut, and occasional travel throughout the organization’s footprint is required.

Requirements

• Bachelor’s degree in Journalism, Communications, or Digital Media; the listed concentrations are preferred.
• One to three years of professional communications experience.
• Strong written communication skills, including research, interviewing, writing, editing, and proofreading, with accuracy, attention to detail, and adherence to brand voice and Associated Press Style standards.
• Strong organization, professionalism, initiative, adaptability, and ability to manage projects and deadlines in a fast-paced environment with changing priorities.
• Basic planning and execution skills for written and visual communications related to public relations, employee communications, and social media.
• Understanding of earned media and what makes a story newsworthy internally or externally.
• Ability to lead meetings and provide recommendations to internal clients.
• Ability to learn banking fundamentals and develop a higher level of understanding.
• Ability to use research and analysis to inform planning and analyze outcomes.
• Ability to work effectively independently and as part of a team.
• Strong interpersonal skills and confidence engaging with employees and leaders across the organization.
• General knowledge of Microsoft Office Suite, including Word, Excel, PowerPoint, Outlook, SharePoint, and Clip Champ, as well as photography, graphics production, and video and sound production.

Nice To Haves

• Bachelor’s degree in Journalism or Communications with a concentration in Public Relations, or in Digital Media with a concentration in multimedia journalism.
• Professional communications experience emphasizing public relations or journalism.
• Internship experience emphasizing public relations or journalism.
• Knowledge of social media platforms including LinkedIn, Instagram, Facebook, and X.
• Knowledge of Adobe Creative Suite, including Photoshop and InDesign.
• Knowledge of CisionOne, Sprout Social, or other social media management platforms.
• Knowledge of email newsletter production.

Responsibilities

• Plan, create, and distribute written and visual content for varied communications channels and audiences, ensuring it is clear, consistent, and strategically aligned.
• Use effective questioning and active listening to identify the information audiences need, provide appropriate context, and understand differing audience perspectives and needs.
• Draft and execute public relations, social media, and employee communications content to increase brand awareness and affinity, improve reputation, and inform and engage employees.
• Support communications needs for selected internal clients, as directed, including Community Relations, regional leadership, Lines of Business, HR, and IT.
• Support development and administration of Communications Team editorial calendars.
• Capture and produce high-quality photos and videos.
• Proofread copy for accuracy and style.
• Create branded graphics and edit and resize photos for social media.
• Monitor the bank’s social media platforms, promptly elevate and log negative issues, complaints, and other stakeholder interactions, complete social media risk assessments, and support a high level of customer service.
• Stay current on social media trends and competitor strategies and respond to changes relevant to the bank’s communications strategies.
• Coordinate tracking of communications department metrics and key performance indicators; produce and maintain reports and dashboards.
• Manage departmental operational processes, including content libraries, risk and compliance controls, testing, vendor management, invoices, and third-party management.
• Maintain the media contacts database and department procedures.
• Coordinate special projects and meetings and assist with other duties as assigned.
• Travel occasionally throughout the organization’s footprint.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level