Communications Specialist

Beacon Bank•Glastonbury, CT

2d•$22 - $37

About The Position

The Communications Specialist provides content development, project coordination, and operational support for the Communications Team across public relations, social media, and employee communications. The role researches, interviews, writes, and produces content while coordinating reporting, calendars, departmental processes, documentation, and logistics. The Specialist helps the team operate effectively and deliver timely, accurate communications aligned with organizational priorities. The position is based in Glastonbury, Connecticut, and requires occasional travel throughout the organization’s footprint.

Requirements

1–3 years of professional communications experience.
Strong written communication skills, including research, interviewing, writing, editing, and proofreading with accuracy, attention to detail, and adherence to brand voice and Associated Press Style standards.
Ability to plan and execute written and visual communications related to public relations, employee communications, and social media.
Understanding of earned media and what makes a story newsworthy internally or externally.
Ability to manage projects and deadlines, adapt to changing priorities and deliverables, and work effectively in a fast-paced environment.
Ability to lead meetings and provide recommendations to internal clients.
Ability to use research and analysis to inform planning and assess outcomes.
Ability to work independently and as part of a team, with strong interpersonal skills and confidence engaging employees and leaders.
General knowledge of Microsoft Office Suite, including Word, Excel, PowerPoint, Outlook, SharePoint, and Clipchamp, as well as photography, graphics production, video, and sound production.
Ability to understand or quickly learn banking basics and build a higher level of understanding.
Occasional travel throughout the organization’s footprint is required.

Nice To Haves

Bachelor’s degree in Journalism, Communications with a concentration in Public Relations, or Digital Media with a concentration in multimedia journalism.
Professional communications experience emphasizing public relations or journalism.
Internship experience emphasizing public relations or journalism.
Knowledge of LinkedIn, Instagram, Facebook, and X.
Knowledge of Adobe Creative Suite, including Photoshop and InDesign.
Knowledge of CisionOne, Sprout Social, or other social media management platforms.
Knowledge of email newsletter production.

Responsibilities

Plan, create, and distribute clear, consistent, strategically aligned written and visual content for varied communications channels and audiences.
Use probing questions and active listening to identify relevant information, provide appropriate context, and account for different audience perspectives and needs.
Draft and execute public relations, social media, and employee communications content to increase brand awareness and affinity, improve reputation, and inform and engage employees.
Support communications needs for selected internal clients as directed, including Community Relations, regional leadership, lines of business, Human Resources, and Information Technology.
Support the development and administration of Communications Team editorial calendars.
Capture and produce high-quality photo and video content.
Proofread copy for accuracy and style.
Create branded graphics and edit and resize photos for social media.
Monitor the bank’s social media platforms, promptly escalate and log negative issues and complaints, and monitor other stakeholder interactions.
Complete social media risk assessments, provide a high level of customer service, and track relevant social media trends and competitor strategies.
Coordinate tracking of communications metrics and key performance indicators; produce and maintain reports and dashboards.
Manage departmental operational processes, including content libraries, risk and compliance controls, testing, vendor management, invoices, and third-party management.
Maintain the media contacts database and departmental procedures.
Coordinate special projects and meetings, and perform other duties as assigned.