About The Position

Radio-Canada’s Community Experiences and Partnerships team in the Abitibi-Temiscamingue is looking for an energetic Communications Officer. This is a permanent position based in Rouyn-Noranda. Business trips are expected for the duties of this position. This is a hybrid role with a mix of in-office and remote work. Work arrangements will be discussed with hiring managers per departmental guidelines.

Requirements

  • Bachelor's degree or equivalent experience
  • Three (3) years of relevant experience
  • Knowledge of CBC/Radio-Canada, its mandate and its programming
  • Demonstrated negotiation, planning and organizational ability
  • Leadership, self-direction, sound judgment and initiative
  • Strong ability to manage multiple projects concurrently and handle stress
  • High degree of creativity in designing promotional events and activities
  • Creative, solutions-oriented team player with the ability to meet deadlines that may be tight at times
  • Proficiency with project management tools such as Google Sheets, Google Calendar, Jira, Canva and any other relevant software
  • Demonstrated superior editorial skills
  • Superior communication and writing skills in French
  • Intermediate proficiency in English is an asset
  • Good knowledge of the creative community in the Acadian Peninsula
  • Experience with and strong grasp of marketing principles and brand-building
  • Availability to work on a sometimes irregular schedule and/or long shifts
  • Valid driver’s licence

Responsibilities

  • Develop, plan and deliver brand activations and original event-based experiences in the Abitibi-Temiscamingue territory, with the goal of generating interest and engagement among audiences for the public broadcaster, its properties and products.
  • Take part in negotiating, drafting, monitoring and implementing partnership agreements.
  • Roll out and coordinate marketing communications plans to ensure optimal exposure for initiatives.
  • Draft clear strategic briefs, ensuring they are properly understood by stakeholders (field activations, ambassador briefs, etc.); work collaboratively with the various communications teams (360 strategy, creative studio, etc.).
  • Be involved in designing brand activations aligned with marketing goals as well as developing and rolling out activations and major events.
  • Help plan the event calendar and production schedules, co-ordinate all steps, do location scouting and manage budgets.
  • Manage contests tied into our partnerships: oversee copywriting for all promotional channels (website, banners, social media); draft contest rules; obtain legal approvals; research, negotiate and manage prizes, communications and visibility; contact and follow up with winners and suppliers.
  • Assist the media relations team in drafting and issuing news releases.
  • Guide programming and technical teams in developing remotes in connection with community activities and partnerships.
  • Coordinate needs for ambassador services during partnership and/or community experience activities, providing them with appropriate training and guidance.
  • Assist in evaluating the performance of implemented solutions to identify opportunities for improvement.
  • Regularly measure the performance of activities, conduct post-mortems and optimize results.
  • Manage and respond to inquiries in the partnerships email account.
  • Support event and cultural-mediation operations as needed.
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