Communications & Marketing Specialist

FARMERS ALLIANCE MUTUAL INSURANCE C•McPherson, KS

3d•Onsite

About The Position

Perform Communications and Marketing activities to support the Mission, Vision and Goals of the Farmers Alliance Companies. This position requires excellent communication skills (written and verbal), comfort and skill for public speaking, and superior technical skills.

Requirements

Excellent communication skills (written and verbal)
Comfort and skill for public speaking
Superior technical skills
Must have valid Driver’s License
Ability to effectively utilize technology, including, but not limited to, FAMI-developed products, plus the use the social media and mobile apps.
Excellent written and oral communication skills.
Ability to exhibit empathy and a helpful attitude to customers (insureds and agents) as well as fellow employees.
Ability to operate keyboard and Microsoft Office products.
Detail oriented, including adherence to document standards and meeting deadlines.
Good decision-making skills.
Independent worker, following established goals and objectives.
Ability to simultaneously manage multiple projects and fluctuating workloads.

Nice To Haves

Experience with Compass
Demonstrated knowledge of our products
Willingness to continually learn
Experience with Word Press
Experience with Adobe Creative Cloud (Photoshop, InDesign, Illustrator, Rush/PremierPro). If no experience, successful applicant will be expected to complete training for these.

Responsibilities

Make regular updates to and manage any/all media identified in company social media strategy. Content to be coordinated with Communications Director. Maintain activity logs for compliance. Monitor and recommend adjustments to company strategy. Identify & utilize media management tools as appropriate (Hootsuite, etc.).
Regular updates to “News” on fami.com. Content to be coordinated with Communications Director. Maintain activity logs for compliance. Coordinate and track other updates or changes needed.
Regular updates to “Recent News” on FAMI.connect. Content to be coordinated with Communications Director. Maintain activity logs for compliance. Coordinate and track other updates or changes needed.
Develop informative and promotional articles/stories for agents and policyholders, including all needed research. Must be appropriate for various publication outlets (print, electronic, video, etc.).
Assist in designing and revising print and electronic product brochures, corporate merchandise brochures and all other marketing materials.
Assist with corporate photography and videography, including camera work, script development, editing and post-production needs, distribution.
As directed by VP, Marketing, make frequent, regular contact with identified agencies, offering marketing support and direction. Train agency staff as needed, assist with quotes, etc. Contact is primarily by phone but will also include occasional in-person visits (travel).
Assist agents with quoting and submitting business (Compass) – on request and proactively (contact agents & offer assistance).
Provide needed resources (materials, training, etc.) as requested by Marketing Reps.
Assist with periodic Marketing-sponsored events (Camp FAMI, Agents Council meetings, Agent Meetings, etc.).
Assist with periodic company functions (other departments) as requested (HR, AEI, UW/Customer Service, etc.).
Provide backup for department expense reports, FAMI.connect user requests, other administrative functions (Marketing Clerk).