Communications & Marketing Assistant- WRC

Oakland County•Waterford, MI

7d•Hybrid

About The Position

Oakland County is seeking a Communications & Marketing Assistant to promote the Water Resources Commissioner’s news, programs, and events. This hybrid position involves creating and editing written and graphic content, including social media, infographics, presentations, and marketing materials. You will also support special projects such as educational campaigns and community events, utilizing Countywide and department-specific software. This role offers the opportunity to make a real difference in strengthening communities and improving the quality of life for residents.

Requirements

Possess a Bachelor’s degree from an accredited college or university with a preferred major in Marketing, Communications, Public Relations, Business Administration, or a closely related field of study.
Have had at least one (1) year of full-time work experience in journalism, public relations programs and activities, advertising, marketing, or a closely related area.
OR Possess an Associate’s degree or equivalent from an accredited college or university with a preferred major in Marketing, Communications, Public Relations, Business Administration or a closely related field of study.
Have had at least three (3) years of full-time work experience in journalism, public relations programs and activities, advertising, marketing, or a closely related area.
Ability to communicate to accurately convey information.
Ability to operate a motor vehicle and/or be a passenger.

Nice To Haves

Considerable experience in long and short form writing, including knowledge of AP style standards.
Reasonable experience in the management of public relations and/or marketing programs, preferably in connection with governmental activities.
Reasonable knowledge of public relations and/or marketing techniques and principles.
Reasonable knowledge of equipment, methods and procedures related to marketing and media communication, including but not limited to journalism, graphics, printing, photography, and audiovisual methods.
Reasonable ability to establish and maintain effective working relationships with administrators, other employees and both officials and staff of news media, educational institutions and local governmental organizations, and the general public.
Reasonable ability to work cooperatively with other professionals, including the ability to effectively respond to creative differences of opinion, the ability to handle frequent feedback including frequent conflicting revisions and the ability to respond effectively to working in a fast-paced environment.
Reasonable ability to maintain proficient knowledge of current web technologies and design practices, staying abreast of new technologies and trends in the online design community.
Demonstrated attention to detail and proficiency in proofreading work submitted by others for consistency in the application of standards.
Reasonable ability to manage multiple priorities and tasks while maintaining meaningful progress.
Reasonable ability to cope with difficult and/or emergency situations requiring immediate decisions in accordance with departmental policies and objectives.
Reasonable ability to interpret departmental programs and procedures to officials, community agencies, civic groups, and the general public.
Considerable ability to exercise judgement, analyze problems and recommend alternatives and solutions.
Proficiency in Microsoft Office Suite programs and other common digital tools.
Experience with professional/brand social media platforms, website design and content management systems.
Ability to work independently and as a part of a collaborative in a fast-paced environment.

Responsibilities

Develop and edit compelling written and graphic content for public communication.
Promote departmental programs, services, news, and events across various platforms.
Support educational campaigns, public events, and other special projects.
Develop marketing materials such as infographics, web banners, and posters.
Create and schedule social media content and engage with our audiences.
Assist in the development and maintenance of standardized operating procedures for marketing and communications processes.
Document workflows, best practices, and guidelines to streamline operations and ensure consistency in project execution.
Collaborate with the Public Communications team to plan, execute, and monitor marketing projects from start to finish.
Ensure projects are delivered on time and within scope.
Assist in gathering and analyzing data related to marketing initiatives to evaluate performance and identify areas for improvement.
Perform various administrative tasks such as scheduling meetings, maintaining project documentation, and managing marketing databases.
Conduct thorough quality checks on marketing materials to ensure accuracy, consistency, and adherence to brand guidelines.
Assist the Digital Marketing and Communications Coordinators and/or DPC leadership with developing project timelines, milestones, and deadlines, and to proactively monitor progress and address any deviations or delays to keep projects on track.
Assist the Digital Marketing and Communications Coordinators and/or DPC leadership in working with internal teams such as graphic design, content creation, and digital marketing to coordinate efforts to ensure alignment with project goals and objectives.
Coordinate with approved vendor(s) to obtain quotes and manage production process for print and other materials.
Assist with the research, development, writing and editing of content for new and existing newsletters and programs or services, including flyers, press releases, website content, social media content, and other related materials.
Assist with the development of social media content such as blog and web posts.
Support the development, planning and execution of department events.
Proofread content provided by other staff to ensure consistent, accurate and quality public communications.
Assist with the development of marketing plans for programs, services, special projects, and events, including researching target markets/communities.
Utilize current Countywide and/or department specific software to complete assignments.
May provide guidance to college interns or lower-level department staff.