Communications & Employer Brand Specialist

Cleaver-BrooksThomasville, GA
Onsite

About The Position

The Communications & Employer Brand Specialist develops and executes internal and external communications that support employee engagement, organizational alignment, recruiting initiatives, and employer branding. This role partners with Human Resources, Talent Acquisition & Development, business leaders, and other stakeholders to deliver clear, consistent, and engaging communications across multiple channels, exercising independent judgment in selecting the methods, content, and channels that best support organizational objectives. The role is weighted approximately 60% internal communications, 30% recruiting and employer brand communications, and 10% administrative communications support.

Requirements

  • Excellent written, verbal, and interpersonal communication skills
  • Strong editing, proofreading, and attention-to-detail abilities
  • Ability to develop compelling content tailored to diverse audiences
  • Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines
  • Sound judgment in recommending communication strategies and messaging
  • Strong relationship-building and collaboration skills
  • Creative thinking and storytelling capabilities
  • Analytical skills, with the ability to interpret engagement and communication metrics
  • Proficiency with Microsoft Office Suite, content management systems, and digital/social media platforms
  • Ability to adapt to changing priorities and business needs
  • Bachelor's Degree in Communications, Public Relations, Marketing, Journalism, English, Human Resources, or a related field
  • 0–3 years of professional experience in communications, public relations, marketing, social media, employer branding, recruiting marketing, or a related field

Nice To Haves

  • Experience creating content for internal communications, websites, newsletters, or social media platforms
  • Experience with content management systems, digital communication tools, social media analytics/scheduling tools, or design software such as Canva or Adobe Creative Suite
  • Experience coordinating events, promotional campaigns, or brand-related initiatives
  • Photography, videography, or basic video editing experience
  • Experience supporting recruitment marketing, employer branding, talent attraction, or community engagement initiatives

Responsibilities

  • Partner with Executive Leadership, Human Resources, Talent Acquisition & Development, and business leaders to identify communication needs and develop effective messaging solutions
  • Develop, write, edit, and distribute communications across multiple channels — email, intranet, digital signage, newsletters, leadership messages, and organizational announcements — consistent with brand standards, voice, and messaging guidelines
  • Create, publish, and maintain content on the company intranet and other internal communication platforms, recommending enhancements that improve accessibility and engagement
  • Coordinate content development, publication schedules, and distribution of employee newsletters and communication campaigns, including conducting employee and leadership interviews to develop stories and features
  • Coordinate messaging across business units and locations to ensure consistency and organizational alignment
  • Support communications for employee recognition programs, events, community involvement, and company initiatives, including new hire and milestone announcements
  • Support public relations initiatives, company announcements, and external communications as needed
  • Collaborate with Talent Acquisition to develop and promote content highlighting career opportunities, hiring events, internship programs, and company culture across recruiting and social media channels
  • Support Talent Acquisition's partnerships with schools, colleges, universities, workforce development organizations, and community organizations by developing marketing materials and executing employer branding initiatives
  • Execute established social media and employer branding strategies — creating, scheduling, publishing, and managing content across all company social media channels
  • Own the preparation, procurement, distribution, and inventory of recruitment marketing materials, career fair displays, branded merchandise, and event kits across all locations
  • Track, analyze, and report on social media and recruiting campaign performance; research industry trends and best practices in communications, employer branding, and recruitment marketing
  • Maintain communication calendars, distribution lists, templates, brand assets, and content libraries
  • Support communication approval workflows, recordkeeping, and content archiving
  • Manage multiple communication projects simultaneously while maintaining quality, accuracy, and adherence to deadlines

Benefits

  • Competitive salary
  • Comprehensive benefits, including medical, dental, vision, maternity support program, discounted virtual physician visits, voluntary medical benefits (Critical Illness, Hospital Care, and Accidental Injury), FSA, HSA, life insurance, short term and long term disability
  • Cash matching 401(k) plan
  • Employee assistance program (EAP)
  • Pet insurance
  • Employee discount program
  • Tuition assistance
  • Paid time off and 11 paid holidays
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