Communications Coordinator - Digital, Content & Website

Thornton Tomasetti • New York, NY

3d

About The Position

Thornton Tomasetti is seeking an early-career digital thinker to help organize, publish, and improve digital content so the organization’s expertise is easier to discover, understand, and engage with. This hands-on role combines website updates, content optimization, and performance analysis. The coordinator will build and update pages in Drupal, work with headings, metadata, and internal links, and use data to identify improvement opportunities. Working with content, design, and development specialists, the role also supports changes to website architecture, templates, and user journeys.

The position calls for foundational knowledge of SEO, AEO, and GEO, and curiosity about how search is changing. The coordinator will ask questions, test ideas, and turn data into practical improvements. They will support light front-end updates under developer guidance, adapt approved content for digital use, check page quality and accessibility, monitor analytics, connect website content with social distribution and campaign measurement, and help build and test simple AI agents or automated workflows with team guidance and human review.

Requirements

• 0–2 years of experience in digital content, web publishing, digital marketing, or a related field; internships, coursework, and independent projects count.
• Interest in analytics and ability to turn findings into questions, recommendations, and tests.
• Foundational knowledge of SEO and familiarity with AEO, GEO, and AI-driven search.
• Understanding of how headings, metadata, internal links, and page structure support discoverability and usability.
• Experience working in a CMS, basic knowledge of HTML/CSS, and interest in learning other languages, JavaScript, and web development fundamentals.
• Curiosity about how search is changing and willingness to keep learning.
• Strong attention to detail, organization, and follow-through.
• Collaborative approach and willingness to seek subject-matter, editorial, or design guidance.

Nice To Haves

• Drupal experience.

Responsibilities

• Support the lead developer with light front-end updates, basic troubleshooting, testing, and small website-functionality enhancements under developer guidance.
• Apply SEO, AEO, and GEO principles to page titles, heading hierarchy, content structure, and internal linking while working with writers and experts to preserve meaning and accuracy.
• Use search and analytics tools to explore audience behavior, monitor performance, and identify content gaps.
• Adapt approved content for digital use through clear formatting, descriptive headings, and focused sections.
• Check pages for accuracy, broken links, formatting, accessibility, and mobile presentation.
• Follow developments in search, AI discovery, and digital behavior; share findings and help test new approaches.
• Help connect web content with social distribution and campaign measurement.
• Build and test simple AI agents or automated workflows for repeatable tasks, with team guidance and human review.
• Help review and interpret analytics.

Benefits

• Medical, dental, vision, life, AD&D, disability, and other voluntary benefits, depending on employment status.
• Flexible Spending Accounts for medical and childcare, depending on employment status.
• Paid time off, family leave for new parents, and volunteer time, depending on employment status.
• Tuition reimbursement, depending on employment status.
• Commuter transit benefits where available.
• 401(k) retirement savings with company matching on employee contributions and/or qualified student loan repayments.
• Fitness reimbursement.
• Wellness, diversity/inclusion, and employee resource programs and initiatives.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed