Communications Coordinator - Pio

Crestview, City ofCrestview City Hall, FL

About The Position

Under the direction of the Public Information Officer, this position assists in managing the City’s social media accounts, including Facebook, Instagram, e-communications systems, and the City’s website, to ensure residents receive accurate and timely information. This role requires creativity, flexibility, and a strong understanding of social media best practices and marketing trends to support broader community information initiatives. The Communications Coordinator aids in developing and disseminating the city’s messaging, marketing communications, and public engagement efforts. Key responsibilities include coordinating information, supporting community relations functions, implementing outreach programs, and collaborating with other City departments. Additionally, this position will represent the City at council, board, and special events, capturing photographs and videos as required. The Communications Coordinator will also assist the Public Information Officer in editing and producing visual content to enhance the City’s communication efforts.

Requirements

  • A high school diploma or equivalent (GED) is required
  • Knowledge of the rules of grammar and punctuation.
  • Knowledge of AP writing style.
  • Ability to communicate clearly and effectively, both verbally and written, and to project a positive attitude, enthusiasm, and willingness to learn.
  • Ability to work independently while managing multiple tasks and deadlines and able to prioritize them effectively.
  • Ability to respond to customers and the public tactfully and courteously.
  • Ability to quickly learn new concepts and procedures.
  • Ability to utilize effective written and verbal communication techniques.
  • Ability to establish and maintain effective working relationships with others.
  • Ability to plan, organize, and coordinate work assignments independently.
  • Ability to select and provide appropriate information to others.
  • Demonstrates strong interpersonal, problem-solving, and communication skills.
  • Detail-oriented, with the ability to recognize, diagnose, and resolve issues at a high level.
  • Foundation in photography and videography to create and edit high-quality visual content.
  • Proficient in Microsoft Office, primarily Word, Excel, PowerPoint, Outlook, and Teams.
  • Proficient in Adobe Creative Suite, Acrobat, Premiere Pro, Photoshop, Lightroom, and Illustrator/InDesign.
  • Proficient in social media platforms, including Facebook, Instagram, LinkedIn, and YouTube.
  • Proficient in Canva Pro.
  • Experience in the design and layout of flyers, brochures, and guidebooks.
  • Must be reliable, have a professional appearance, and a positive attitude.

Nice To Haves

  • Bachelors in Communications/Marketing/Graphic Design or other related fields preferred (Associates/Work experience welcome)

Responsibilities

  • Creating and editing graphics for use in internal and external flyers, brochures, events, etc.
  • Drafting written communication for social media, aiding with managing external affairs and outreach initiatives as necessary, providing assistance in updating the city’s intranet and external website.
  • Work with the PIO and Strategic Initiatives Director to craft, develop, and implement a Communications Plan to advance the city’s brand identity, broaden awareness, and increase the visibility of the city’s mission, programs, and priorities across key stakeholder audiences.
  • Working on special projects as assigned by the PIO, including campaigns, partnerships, content creation, etc.; brainstorming, planning and executing internal and external events, including town halls, citizens academy, etc.; facilitating partnerships with large groups/organizations to maximize outreach and reinforce goals/initiatives.
  • Assisting with answering public calls, gathering information, preparing reports, and daily administrative activities as necessary.
  • Track and report content effectiveness metrics to PIO, as well as continually monitor, analyze, and tune messaging to maximize impact.
  • Assist PIO with development of strategy and plans for proactive and reactive communications related to media and the city’s social media channels, including drafting written communication materials; aiding with outreach initiatives as necessary, including writing speeches for individuals representing the city.
  • Assist PIO with overall communications efforts and goals of city.
  • Performs other duties as assigned.
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