26 - Communications and Social Media Manager

Pueblo School District 60•Pueblo, CO

20h•Onsite

About The Position

The Communications and Social Media Manager is responsible for overseeing the district's public-facing digital footprint and executes comprehensive communications campaigns. This role bridges the gap between high-level district strategy and daily content production, managing project workflows, and ensuring a unified district voice. This position reports directly to the Director of Communications and provides project direction to creative staff, including the Digital Media Coordinator.

Requirements

High School Diploma or equivalent
Any combination of education, training, and/or experience equivalent to: BA Degree in Digital Media Arts, Communications, or related field, and three (3) years of experience in Digital Media production, photography, and/or visual and graphic design for print, web, and social media, as well as setup, breakdown, and maintenance of related equipment and software
Valid Colorado Driver's License
Reliable Transportation
Employee must complete a fingerprint-based criminal background check and must be cleared by the Office of Human Resources
Must be able to communicate effectively in English, both orally and in writing, using proper grammar and vocabulary

Nice To Haves

Master's degree in journalism, communications, marketing, or a related field
Extensive experience/knowledge with social media platforms use and best practices
Accreditation in public relations by national association
Bilingual (Spanish)

Responsibilities

Publish Pueblo School District 60 Weekly update and assist in distributing other communications district-wide
Assist in the maintenance of the district emergency school messenger system
Maintain Volunteers in Public Schools (VIPS) applications: conduct CBI background checks for VIPS, document VIPS applications, maintain lists of all d60 volunteers and their locations and functions, and flag CBI checks needing review
Prepare and proof correspondence to include, but not limited to: bulletins, newsletters, press releases, publications, social media posts, and other materials as requested
Under the direction of the Director of Communications, manage the monitoring, updating, and overseeing content on district social media sites, and utilizing best practices for various media platforms
Collaborate with department staff, other departments, schools, and community partners to identify, develop, and incorporate delivery of information through a variety of communications platforms
Develop, implement, and manage the District's social media strategy with a focus on continual improvement
Maintain official records reports and filing system for communications office
Assist in plan and monitoring the communications budget (track and monitor budget, Purchase Orders, etc.)
Attend Board of Education meetings, district-wide meetings/events, school based meetings/events, and community meeting/events
Oversee a variety of district publications targeting internal and external audiences
Coordinate with various groups to provide publication content and design
Oversee media relations activities including serving as a contact to provide information about the district and responds to routine media inquiries
Responsible for event coordination, community relations projects and research
Assist Director of Communications with crisis communications and media relations
Provide support before and after normal work hours to district management on media relations activities as warranted
Assist in planning and implementation of community engagement, public relations, marketing and media relations that support the district mission and goals
Work with school and department staff in implementation of activities that advance internal and external communication efforts
Assist in advising and developing internal and external communication strategies regarding district wide interests/issues
Respond to a wide variety of requests from parents, community groups, business and others for information about the district and its operations
Perform any and all other duties as assigned by the Director of Communications and Community Relations