Communications and Accounts Manager - Marketing and Communication - FT - Day

Stormont Vail Health•Topeka, KS

1d•Hybrid

About The Position

The Communications & Accounts Manager plans, develops, and executes internal and external communications strategies that support and promote Stormont Vail Health. The role leads public relations efforts, oversees media strategy and engagement, and ensures consistent, high-quality messaging across communication channels. It partners with service lines and organizational leadership to develop and implement strategic communications plans, campaigns, and events aligned with organizational goals. The position reports to the System Director, Marketing & Communications and has supervisory responsibility. This full-time, exempt position works first-shift days, with 40 hours per week. The role is hybrid and includes approximately 10% travel, primarily day travel between Stormont Vail locations in Kansas. It is not patient-facing. The manager also develops and oversees a 24-hour media on-call rotation with assistance from Marketing & Communications Specialists.

Requirements

Bachelor’s degree in communications, journalism, marketing, or a business-related field.
Five years of experience in communications, marketing, or media.
Strong knowledge of Microsoft Office, social media applications, and web applications.
Proficiency in Creative Suite, including InDesign, Photoshop, and Illustrator.

Nice To Haves

Health-related experience.

Responsibilities

Plan, develop, and implement internal and external communications strategies that promote Stormont Vail Health and support organizational objectives.
Oversee public relations efforts and serve as the primary liaison with local, regional, and national media outlets.
Lead the development and execution of communications and public relations strategies across traditional and digital channels, programs, and events.
Oversee media strategy, including story pitches, media releases, press kits, responses to media inquiries, and tracking media mentions, earned media, and recognitions.
Oversee communication tools and messaging for internal and external audiences to ensure clarity, effectiveness, and alignment with organizational priorities.
Manage relationships with service lines and provide strategic guidance and oversight of communications plans, campaigns, and events.
Collaborate with the Marketing and Brand Manager on integrated campaigns and communications initiatives.
Partner with the System Director, Marketing & Communications to develop and execute organizational and service line marketing plans, including timelines, budgets, and deliverables.
Ensure communications align with organizational goals, brand standards, messaging guidelines, and the Stormont Vail style manual.
Maintain and educate team members and stakeholders on Stormont Vail writing and communications standards.
Develop, edit, and deliver high-quality written content across communication channels.
Oversee and monitor communications analytics to evaluate performance and guide strategy.
Plan, prioritize, and manage multiple concurrent projects to ensure timely execution of initiatives.
Review and approve work for quality, accuracy, and brand alignment.
Organize timelines, deliverables, and workflows to keep projects on schedule.
Supervise and direct Marketing & Communications team members, foster departmental collaboration, and serve as a peer partner to the Marketing & Brand Manager.
Develop and oversee a 24-hour media on-call rotation with assistance from Marketing & Communications Specialists.
Monitor trends and concepts in health care communications.
Comply with Stormont Vail Health policies, standards, mandatory training, and requirements, and perform other duties as assigned.