Communication Coordinator

Diocese of Dallas Schools • Irving, TX

2d • Onsite

About The Position

The Communication Coordinator will be responsible for developing, managing, and executing the school's social media content calendar, creating engaging content that showcases academics, Catholic formation, athletics, fine arts, student life, and special events. This role involves capturing and sharing stories that highlight the school's mission and community, monitoring social media engagement, and analyzing performance to recommend growth strategies. The coordinator will also provide oversight for all official school-affiliated social media accounts, ensuring adherence to branding and communication guidelines. Additionally, the role includes serving as the primary photographer for school events, managing the digital photo library, and coordinating with outside photographers when needed. Responsibilities extend to managing the school's email communication platforms and distribution databases, maintaining accurate communication lists, and assisting with email distributions. The Communication Coordinator will also draft and distribute press releases, build relationships with local media, and manage the school's emergency communication platform. Content creation for various platforms, brand management to ensure consistency with the school's mission and identity, and event coverage through photo and video documentation are also key aspects of this position.

Requirements

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field preferred.
• Minimum of 2–4 years of experience in communications, marketing, social media management, or a related field.
• Excellent written, editing, and verbal communication skills.
• Strong photography skills with the ability to capture high-quality images.
• Experience managing multiple social media platforms and content calendars.
• Experience with email communication platforms and contact database management.
• Familiarity with media relations and press release writing.
• Proficiency in Microsoft Office and digital communication platforms.
• Strong organizational skills with the ability to manage multiple priorities and deadlines.
• Commitment to supporting and promoting the mission and Catholic identity of The Highlands School.

Nice To Haves

• Experience with graphic design software (Canva, Adobe Creative Suite, or similar) is preferred.

Responsibilities

• Develop, manage, and execute the school's social media content calendar.
• Create engaging content that showcases academics, Catholic formation, athletics, fine arts, student life, and special events.
• Capture and share stories that highlight the school's mission and community.
• Monitor social media engagement and respond appropriately when needed.
• Analyze social media performance and recommend strategies for continued growth.
• Provide oversight and guidance for all official school-affiliated social media accounts, including Athletics and other departmental accounts.
• Ensure all school social media channels follow established branding, messaging, photography, and communication guidelines.
• Develop and maintain social media standards and best practices.
• Collaborate with coaches, faculty, and department leaders to ensure consistency across all platforms.
• Serve as the primary photographer for school events, student activities, athletics, and institutional initiatives.
• Coordinate photography coverage for major school events.
• Maintain and organize the school's digital photo library and visual asset database.
• Ensure photos are properly categorized, archived, and readily available for future marketing, admissions, and development needs.
• Coordinate with outside photographers when additional coverage is required.
• Manage the school's email communication platforms and distribution databases.
• Maintain accurate communication lists for parents, alumni, donors, faculty, staff, and prospective families.
• Ensure communications databases remain organized, current, and compliant with privacy and communication policies.
• Assist with the distribution of school-wide email communications and newsletters.
• Draft and distribute press releases highlighting school achievements, events, awards, and announcements.
• Build and maintain relationships with local media outlets and community publications.
• Identify opportunities to increase positive media exposure for The Highlands School.
• Coordinate media coverage for significant school events and accomplishments.
• Manage the school's emergency communication platform.
• Assist school leadership with preparing and distributing timely emergency notifications.
• Maintain emergency communication contact lists and system functionality.
• Support communication planning during emergency situations and school closures.
• Write and edit content for social media, website updates, newsletters, announcements, promotional materials, and marketing campaigns.
• Collaborate with the Director of Advancement to ensure messaging aligns with institutional priorities.
• Support storytelling initiatives that highlight student achievement, faculty excellence, alumni success, and donor impact.
• Ensure all communications reflect The Highlands School's mission, Catholic identity, and brand standards.
• Maintain consistency in visual identity, messaging, tone, and style across all communication channels.
• Attend and document major school events, athletic competitions, performances, admissions events, fundraising events, and community celebrations.
• Capture photo and video content to support institutional communications.
• Assist with communications support before, during, and after events.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level