Commercial Product Marketing Intern - The Toro Company

The Toro Company•Bloomington, MN
•Onsite

About The Position

The 2027 Summer Internship Program will run from May 17, 2027, through August 6, 2027. Candidates must be available to start on May 17 and participate through the duration of the program. Applicants must be legally authorized to work in the United States. We are unable to sponsor or take over sponsorship of a school/employment or any other visa, regardless of expiration date, now or in the future. Who Are We? The Toro Company (TTC) has delivered market-leading, innovative products and outstanding customer care for more than 100 years. With over 11,000 employees worldwide, TTC is headquartered in Bloomington, Minnesota, USA. Our company designs and manufactures turf maintenance equipment; turf irrigation systems; landscape and lighting products; snow and ice management solutions; agricultural irrigation systems; rental, specialty and underground construction equipment; and residential turf and snow equipment. We market and sell TTC products worldwide through a network of distributors, dealers, mass retailers, hardware retailers, equipment rental center and home centers—as well as online direct to end users.

Requirements

  • Junior academic status, degree in process
  • Business, Marketing, or Engineering major desired, but others may be considered
  • Passionate about working on equipment for the outdoor industry
  • Comfortable working with technology, including digital apps, large machine displays, and GPS-assisted equipment
  • Not afraid to get hands dirty and capable of operating machinery (utility vehicles, commercial mowers, etc.)
  • Excellent communication and analytical skills – requires strong ability to interpret and analyze various types of data, summarize, and clearly present findings
  • Proficient in Microsoft Suite skills (Excel, Word, PowerPoint, etc.)
  • Database/data mining experience a plus

Responsibilities

  • Support the Golf Product Marketing team on key initiatives and day-to-day activities
  • Contribute during new product development and stage gate processes
  • Operate prototype and production machinery
  • Create web content, sell sheets, press releases, testimonials
  • Analyze sales data, profitability, and production forecasts to ensure product line financial health
  • Assist with collection of market research and voice of customer (VOC) data to determine feasibility of new product concepts and/or markets
  • Research and quantify the market opportunity for potential new products
  • Gain exposure to B2B sales channels and selling through a distributor network
  • Communicate and interact with distributor partners and end customers
  • Assist with planning and execution of key customer events and product demonstrations
  • Exposure to industry leading technology in the turf industry, such as GPS Sprayers, Autonomous mowers, and digital interfaces
  • Participate in demos, create sales strategies, and assist with overall marketing responsibilities for new technology launches and development
  • Provide insight, research, and competitive analysis on new technology in the turf industry

Benefits

  • Casual, corporate environment
  • 8 hours of paid time to volunteer in the community
  • Flexible schedule during the summer
  • Competitive compensation with an anticipated hourly rate of $20–$24
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