Client Sales & Insights Director - Account Lead

Circana,
$102,000 - $130,000Remote

About The Position

This remote team lead role will work with a paper goods and packaging CPG manufacturer. Be a trusted advisor leveraging data, analytics, and insights to inform growth strategies and address other critical business issues for a dynamic and successful company. We seek candidates with previous market research, consumer packaged goods (CPG), or marketing services experience along with a keen interest in slicing and dicing data to reveal actionable insights into consumers, shoppers, retailers, and in-market performance. Must have strong analysis, storytelling, and communication skills.

Requirements

  • 5+ years of progressive, relevant experience in marketing, sales, insights, or related functions with a Consumer-Packaged Goods (CPG), Research, or Marketing Services company.
  • Experience with Circana/IRI or other syndicated data solutions such as Nielsen/NIQ, is required.
  • Demonstrated ability to use and integrate multiple data sources to address client business issues with data-driven findings and implications.
  • Prior experience partnering successfully with cross-functional teams to achieve intended business outcomes.
  • Bachelor’s degree in a related field.

Responsibilities

  • Demonstrated ability to independently conceive, manage, and deliver fact-based analyses which provide clients with fresh, actionable insights to inform strategy.
  • Adept at quickly recognizing and understanding client needs and desired outcomes; comfortable asking discovery and scoping questions when needed.
  • Instinctive ability to envision mutually beneficial outcomes and proactively conceive analysis project plans and structure client deliverables.
  • Skillfully applies different data sets (point of sale, consumer/shopper, ecommerce) and metrics to address issues, leading to clear, fact-based responses to client needs.
  • Ability to help teammates improve their deliverables and contribute to the team’s thought leadership output.
  • Recognizes opportunities to utilize Circana subject matter experts to address client needs and effectively partners with colleagues and clients to pursue, leveraging their superior client knowledge to achieve mutual wins.
  • Apply knowledge of the client, marketplace dynamics, and Circana capabilities to identify, pursue, and close business opportunities.
  • Target and sell services that address expressed (and sometimes unexpressed) client needs; ask questions to identify the root causes of issues versus symptoms.
  • Work effectively with cross-functional partners to develop correct solutions, tightly linking client needs to Circana capabilities and helping to deliver clear, compelling proposals.
  • Manage selling process and coordinate Circana SMEs to ensure the project is delivered successfully.
  • Demonstrate strong interpersonal communication and presentation skills; present a professional image.
  • Gain the trust of clients, Circana cross-functional partners, and other stakeholders, and be perceived as a domain expert and valued business partner.
  • Intellectually curious, and aware of industry trends and how they may impact clients, consumers, shoppers, and competitors.
  • Able to educate clients on analytic methods, shape their thinking, and influence the decisions they make.
  • Demonstrate a flexible approach to communication; adapt messages quickly to the appropriate level or function with poise and polish.
  • Understands key client issues/needs and produces strong, compelling business analyses, with well-supported findings and actionable insights, for high-value outcomes.

Benefits

  • paid time off
  • medical/dental/vision insurance
  • 401(k)
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