Clickstream Tagging Analyst

JPMorgan Chase & Co.•New York, NY

4d•$80,750 - $130,000

About The Position

As a Tagging Analyst in the Digital Data Owner team, you help us deliver accurate and meaningful data to drive business decisions and enhance customer experiences. You collaborate with cross-functional teams to ensure our digital tagging and tracking are implemented correctly and support our strategic goals. You play a vital role in maintaining data integrity and supporting analytics initiatives across web and mobile channels. Together, we create value by transforming data into actionable insights.

Requirements

Minimum 5 years of business analysis experience
Experience with behavioral or click-stream data using analytics platforms such as Adobe Analytics or Google 360
Experience validating analytics tags on web and mobile platforms
At least 1 year working in an agile environment
Experience working with web and native mobile app data
Experience managing web analytics or tag management projects
Experience with query languages such as SQL or Python
Strong knowledge of business analysis tools and practices
Excellent communication, project management, and client partnership skills
Proven critical and strategic thinking abilities
Ability to work in a fast-paced environment, meet deadlines, and perform at high standards with limited supervision

Nice To Haves

Experience in a financial services environment

Responsibilities

Drive analytics data collection and measurement efforts by partnering with stakeholders
Translate business objectives into feature measurement specifications with detailed acceptance criteria
Collaborate with web and mobile behavioral analysis teams to transform event data into valuable data sets
Review development specifications and resolve tagging or analytics gaps within digital channels
Provide guidance in defining behavioral success metrics, key performance indicators, and product engagement metrics
Prioritize data collection enhancements and defects to ensure timely delivery of initiatives
Validate resolutions and maintain data integrity within reporting platforms
Document data collection standards for new development efforts and site functions
Provide consistent updates on progress, issues, risks, and concerns to digital analytics management
Troubleshoot data requests and configure changes to support business needs
Maintain strong partnerships with business solution analysts and technical project teams