Chief Product Officer
About The Position
The Chief Product Officer (CPO) is a core member of USA TODAY Co.’s executive team and reports to the Chief Executive Officer. The role leads the transformation of the company’s product ecosystem into a growth engine for a modern, digital-first media enterprise, helping make USA TODAY Co. a customer-centric, product-led, digitally scaled organization. The CPO will modernize the product ecosystem, unlock growth opportunities across the product portfolio, and help the company remain competitive in a rapidly changing media and technology landscape. The CPO defines and executes an integrated product vision, strategy, and roadmap across consumer, advertising, and platform experiences. Working closely with the CEO and executive leadership, the role advances product-led growth, innovation, and differentiated experiences across USA TODAY and its broader network. The CPO applies product expertise, media industry knowledge, and technology-driven innovation to support revenue growth, audience engagement, customer expansion and loyalty, and platform scalability.
Requirements
- 15+ years of progressive product leadership experience, including senior executive roles.
- Proven success leading product organizations in high-growth technology companies.
- Demonstrated impact driving product-led growth, digital transformation, and revenue expansion.
- Strong experience in technology-driven product environments such as SaaS, platforms, marketplaces, or digital ecosystems.
- Strong experience in media, content, or digital publishing companies with scaled audiences.
- Deep expertise in product strategy and roadmap development.
- Deep expertise in customer experience and user-centered design.
- Deep expertise in data, analytics, and experimentation frameworks.
- Deep expertise in monetization models, including subscriptions, advertising, and data-driven products.
- Proven ability to align product, technology, and commercial strategies.
- Strong strategic thinking and business and financial acumen.
- Exceptional cross-functional leadership and ability to influence at executive and board levels.
- Track record of building and scaling high-performing teams and organizations.
- Ability to operate in complex, fast-changing environments with competing priorities.
- Customer-focused, data-driven, collaborative, resilient, adaptable, and action-oriented leadership approach.
- Applicants must be authorized to work in the applicable location.
Responsibilities
- Define and communicate a multi-year enterprise product vision and strategy aligned with company growth goals.
- Translate strategy into product roadmaps, investment priorities, and measurable outcomes.
- Ensure product initiatives support revenue growth, customer acquisition, retention, and engagement; improve the quality and reliability of experiences across channels and platforms; and safeguard consumer trust.
- Own the performance of the product portfolio across consumer, B2B, and platform products.
- Drive a product-led growth model across digital products and platforms.
- Identify and scale opportunities in subscriptions, advertising, data products, and emerging revenue streams.
- Lead innovation across AI, personalization, content experiences, and platform capabilities.
- Establish rapid experimentation, testing, data-driven iteration, and fast-cycle development and learning as standard practices.
- Oversee the full product lifecycle, from discovery and development through launch, optimization, and sunsetting.
- Champion customer needs, user experience, product-market fit, and customer-centricity throughout the product lifecycle.
- Establish product KPIs, OKRs, and performance management systems tied to business outcomes.
- Use analytics to optimize product performance and decision-making.
- Partner with Technology, Data, Content, Revenue, Marketing, and Operations leaders to deliver cohesive product experiences.
- Align engineering capabilities, monetization strategies, and go-to-market execution with product strategy.
- Connect teams to support speed, prioritization clarity, and disciplined execution.
- Collaborate with the executive team on capital allocation, strategic tradeoffs, and transformation priorities.
- Shape and lead product and design organizations, including product management, UX, and product analytics.
- Establish strong product management disciplines, operating rhythms, and governance models.
- Attract, develop, and retain product and digital talent; foster customer-centricity, innovation, accountability, and continuous improvement.
- Represent USA TODAY Co.’s product vision externally with partners, investors, and the broader market.
- Monitor industry trends, competition, and emerging technologies to inform product strategy.
- Apply perspectives from high-growth technology environments to accelerate transformation.
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
