COO

CEO Lawyer Personal Injury Law Firm•Washington, DC

16h•$350,000 - $500,000

About The Position

The Chief Operating Officer will lead business and operational strategy for a nationally expanding personal injury law firm operating across 22 states, with plans for continued expansion through 2030. The role is responsible for building the technology, operational infrastructure, processes, and organizational capacity needed to support rapid growth, including approximately 100,000 active clients at a time and a goal of pursuing 10x revenue growth with nominal increases in headcount. The COO will lead the transition from the current CRM environment to a proprietary AI-powered operating system and drive enterprise-wide AI adoption and automation across business and legal operations. The role will integrate AI across the client journey to improve speed, capacity, consistency, efficiency, and client experience, while optimizing the firm's business ecosystem, staffing, workflows, and organizational structure. Success will be measured through growth and profitability, improved intake conversion and case outcomes, adoption of AI systems, increased capacity, and consistent KPI visibility, accountability, compliance, and execution.

Requirements

Significant executive leadership experience within the personal injury industry, including strategic planning across multifunctional operations.
Proven success scaling a law firm or personal injury organization across the 8- to 10-figure revenue range and multiple jurisdictions.
Exceptional business and financial acumen spanning profitability, operating leverage, corporate governance, and executive decision-making.
Significant experience leading enterprise AI implementation and automation within applicable regulatory, ethical, and bar-compliance frameworks.
Strong technology background, including large-scale CRM, case management, data analytics, workflow automation, and digital transformation.
Deep understanding of the personal injury client and case lifecycle, including intake, case management, attorney assignment, and case-maximization protocols.
Demonstrated ability to build scalable infrastructure, processes, and organizational capacity ahead of rapid growth.
Track record of increasing revenue and operational capacity without proportionally increasing headcount.
Expertise in operational efficiency, process improvement, change management, and performance management.
Strong data analytics capabilities, including KPI design and data-driven decision-making.
Ability to translate growth strategy into technology, systems, processes, organizational structure, and disciplined execution.

Nice To Haves

PMP, Lean Six Sigma, or comparable project management credentials.
MBA or comparable advanced business degree.

Responsibilities

Own business and operational strategy across the organization and set cross-functional priorities with department leaders.
Lead the transition from the existing CRM environment to a proprietary AI-powered operating system.
Drive enterprise-wide AI adoption and automation across business and legal operations.
Integrate AI throughout the client journey to improve speed, capacity, consistency, efficiency, and client experience.
Build technology and operational infrastructure to support approximately 100,000 active clients at a time.
Optimize staffing, workflows, and organizational structure to expand capacity while maintaining disciplined headcount growth.
Optimize the business ecosystem across leads, events, referrals, intake, case management, attorney assignments, and case-maximization protocols.
Build scalable processes and systems to support continued national expansion.
Create operating infrastructure to pursue 10x revenue growth with nominal increases in headcount.
Drive revenue growth, profitability, and operating leverage aligned with the firm's strategic plan.
Improve intake conversion, case velocity, client experience, and case outcomes.
Establish KPI visibility, accountability, compliance, and execution across departments and markets.