Chief of Staff, Head of Marketing Strategy & Operations

ServiceNow•San Francisco, CA

1d•Hybrid

About The Position

The Chief of Staff, Head of Marketing Strategy & Operations leads the evolution of ServiceNow Marketing into a disciplined, business-oriented function. The role combines the classic Chief of Staff mandate—extending the CMO’s reach, running the Office of the CMO, and aligning the leadership team—with ownership of the planning rhythm, performance systems, and business infrastructure that connect marketing strategy to execution and results. Reporting to the CMO, this senior leadership role partners with the CMO and marketing leadership to run the marketing operating model, translate company goals into priorities and measurable outcomes, and lead transformation across the function. It oversees the Marketing AI Center of Excellence and major initiatives, represents Marketing in enterprise forums, and builds and develops a high-performing organization. The role requires residing close to ServiceNow’s Santa Clara, California office and working in the office at least two days per week.

Requirements

15+ years leading marketing operations, strategy, or transformation in global, matrixed organizations.
Proven ability to scale complex systems with clarity, speed, and discipline.
Deep experience in planning, budgeting, performance management, and marketing ROI.
Track record of leading transformation, simplifying complex operations, modernizing processes, and driving accountability.
Experience leading senior teams across operations, planning, and emerging capabilities such as AI.
Strong communication and influencing skills, with the ability to lead confidently in any room.
Calm, steady leadership style that brings focus and forward motion.
Must reside in close proximity to the Santa Clara office and work in the office at least two days per week.

Responsibilities

Own the marketing operating model, planning rhythm, and performance systems that connect strategy to execution and results.
Build and run the Office of the CMO as a strategic hub for marketing leadership alignment and focus.
Translate company goals into marketing priorities, budgets, and metrics tied to pipeline and revenue.
Simplify operations and develop frameworks, processes, and governance to improve marketing agility and accountability.
Lead change management and skill-building across the marketing function.
Oversee the Marketing AI Center of Excellence, driving AI adoption, governance, and innovation across strategy, content, and execution.
Partner with Sales, Finance, and IT to define and operationalize how ServiceNow engages and measures enterprise buying groups.
Lead program management for key initiatives, including setting ownership, maintaining momentum, and ensuring measurable outcomes.
Lead Marketing M&A integration, preparing and executing integrations across teams and customer touchpoints.
Align brand, product, growth, and field teams so effort and investment match impact.
Work across Finance, Sales, Product, and HR to simplify collaboration and maintain effective operations.
Represent Marketing in enterprise forums, including Workforce Planning and AI Value Steering, to align priorities, resources, and business impact.
Build, develop, and inspire a high-performing organization that operates marketing as a world-class business.