Chief of Staff, Head of Marketing Strategy & Operations

ServiceNow•San Francisco, CA
•$263,900 - $448,600•Hybrid

About The Position

The Chief of Staff, Head of Marketing Strategy & Operations leads the evolution of ServiceNow Marketing into a business-oriented function supported by disciplined systems, strategic partnership, and operational rigor. The role combines the classic Chief of Staff mandate—extending the CMO’s reach, running the Office of the CMO, and keeping the leadership team aligned—with ownership of marketing planning, performance systems, and the infrastructure that connects strategy to execution. Reporting to the CMO, this senior leadership role partners with the CMO and marketing leadership to run the operating model, establish focus and accountability, and deliver measurable business results. It leads transformation, AI adoption and governance, cross-functional collaboration, major initiatives, and Marketing M&A integration, while building and developing a high-performing organization. The role requires residing close to the Santa Clara, California office and working in the office at least two days per week.

Requirements

  • 15+ years leading marketing operations, strategy, or transformation in global, matrixed organizations.
  • Demonstrated ability to scale complex systems with clarity, speed, and discipline.
  • Deep experience in planning, budgeting, performance management, and marketing ROI.
  • Track record of leading transformation, simplifying complex operations, modernizing processes, and driving accountability.
  • Experience leading senior teams across operations, planning, and emerging capabilities such as AI.
  • Strong communication and influencing skills, with the ability to lead confidently in any room.
  • Calm, steady leadership style that brings focus and forward motion.

Responsibilities

  • Own the marketing operating model, planning rhythm, and performance systems that connect strategy to execution and results.
  • Build and run the Office of the CMO to align, focus, and coordinate the marketing leadership team.
  • Translate company goals into marketing priorities, budgets, and metrics tied to pipeline and revenue; simplify operations to improve speed and delivery.
  • Develop frameworks, processes, and governance to improve marketing agility and accountability, and lead change management and skill-building.
  • Oversee the Marketing AI Center of Excellence and drive AI adoption, governance, and innovation across strategy, content, and execution.
  • Partner with Sales, Finance, and IT to define how ServiceNow engages and measures enterprise buying groups and to operationalize the approach.
  • Lead program management for major priorities, establishing ownership, maintaining momentum, and ensuring measurable outcomes.
  • Lead Marketing M&A integration across teams and customer touchpoints.
  • Align brand, product, growth, and field teams so effort and investment match impact; work across Finance, Sales, Product, and HR to simplify collaboration and operations.
  • Represent Marketing in enterprise forums, including Workforce Planning and AI Value Steering, and ensure alignment on priorities, resources, and business impact.
  • Build, develop, and inspire a high-performing organization that runs marketing as a world-class business.

Benefits

  • Health plans
  • Flexible spending accounts
  • 401(k) plan with company match
  • Employee stock purchase plan (ESPP)
  • Matching donations
  • Flexible time away plan
  • Family leave programs
  • Equity, when applicable
  • Variable/incentive compensation
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