Chief Marketing Officer - Managing Director
iCapital
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Posted:
August 21, 2023
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Onsite
About the position
iCapital is seeking a Chief Marketing Officer (CMO) to lead their global marketing strategy and establish the company as a leading provider of technology solutions for alternative investments. The CMO will work closely with senior management and oversee a team responsible for market intelligence, creative, digital marketing, public relations, and corporate communications. The role will involve developing a comprehensive multi-media program to drive awareness, understanding, and consideration among target audiences, including technology, operations, and investment product executives in the financial services market.
Responsibilities
- Partner with iCapital Technology and Sales leadership to develop the strategy for evolving iCapital's brand as global, impactful, and differentiated.
- Oversee the development of comprehensive marketing materials and promotional campaigns for banks, fund management, and fund distribution decision-makers.
- Collaborate with Brand, Public Relations, and Sports Marketing agencies to develop iCapital's messaging and creative execution.
- Develop media plans to reach and influence target audiences through paid, earned, and owned media and events.
- Ensure strict adherence to applicable global regulations and guidelines through collaboration with the iCapital Compliance team.
Requirements
Benefits
- Base salary range of $375,000 to $450,000
- Compensation package including salary, equity, and annual performance bonus
- Comprehensive benefits package
- Employer matched retirement plan
- Generously subsidized healthcare with 100% employer paid dental, vision, telemedicine, and virtual mental health counseling
- Parental leave
- Unlimited paid time off (PTO)
- Opportunity to work in the office three or four days a week
- Option to work in Greenwich, CT or New York, NY offices