NVIDIA Channel Marketing Manager

Lenovo•Morrisville, NC

5d•Onsite

About The Position

We are looking for an innovative and experienced Channel Marketing Manager to be responsible for managing our NVIDIA channel partner co-marketing plans from strategy to execution. As the NVIDIA Channel Marketing Manager, you will work with the NA Channel Business Leaders to understand our largest business partners. You will be responsible for collaborating with NA Mktg; NA Channel Sales and BDMs to develop thoughtful Lenovo-NVIDIA co-marketing plans to engage our target audience through our strategic partners with a consistent message and demand gen strategy. This position supports a fast-paced and dynamic part of our business, and will require an individual who is resourceful, self-motivated, and willing to adapt to changing requirements when needed.

Requirements

Bachelor’s degree in marketing; MBA a plus
8+ years of channel marketing experience with either a vendor, reseller, or distributor in the IT sector
Knowledge of Alliance MDF process
Advanced proficiency in MSFT Office required
Experience working across various communications media

Nice To Haves

Strong project management skills and attention to detail
Self-driven, demonstrating the ability to work independently with minimal direction, as well as the presence and poise to represent the marketing function directly to senior management
Comfortable in fluid, rapidly changing business environments with high degree of ambiguity
Collaborative, with the ability to work across complex, global organizations
Strong and versatile writing skills

Responsibilities

Responsible for managing our NVIDIA channel marketing plans from strategy to execution.
The NVIDIA Channel Marketing Manager will work with the NA Channel Business Leaders to understand the priorities for channel and the needs of our business partners; to develop thoughtful Lenovo-NVIDIA marketing plans to and through partners, to activate target audience with a consistent message and demand gen strategy. This position supports a fast-paced and dynamic part of our business, and will require an individual who is resourceful, self-motivated, and willing to adapt to changing requirements when needed.
Implement global channel marketing strategies aligned with Lenovo and NVIDIA business objectives.
Collaborate with sales segment leaders to understand and support the business priorities and goals.
Help to build the annual marketing budget and manage the quarterly marketing budget and associated operational activities.
Drive an integrated marketing plan through our partners and amplify Lenovo’s message and strategy in alignment with our go-to-market objectives across all markets
Partner with distributors and resellers to design and deliver quarterly co-marketing initiatives leveraging NVIDIA MDF with marketing strategies that provide meaningful return on investment.
Execute GEO marketing and co-marketing budgets ensuring efficient resource allocation and measurable ROI.
Plan and execute experiential marketing events including webinars, training sessions, and joint partner conferences.
Ensure quality, timeliness, and brand compliance of Lenovo and NVIDIA co-marketing deliverables.
Coordinate regular engagement with NVIDIA marketing teams and Lenovo channel stakeholders.
Prepare and deliver presentations to partners and internal leadership clearly communicating marketing strategies, activities, and results.
Track and report marketing success metrics and assess the impact of our joint-marketing campaigns.