Change Communication & Activation Director

American Addiction CentersCharlotte, NC
$75 - $121Remote

About The Position

The Change Communication & Activation Director will develop and implement enterprise-wide strategic communication plans aligned with business objectives, culture, and transformation priorities to drive change. This role serves as an advisor to leadership on internal communication needs, guiding messaging to enhance leadership visibility and effectiveness. The Director will translate complex business strategies and transformation initiatives into clear, concise messages for diverse internal audiences, identify organizational barriers to change, and develop strategies to mitigate resistance. They will guide teams through transitions, ensuring clarity, confidence, and commitment to new ways of working. Collaboration with senior executives, department heads, and cross-functional teams is key to building consensus and driving alignment around transformation efforts. The role also involves partnering with stakeholders in people communication and activation, as well as Marketing, Brand, and External Communications to ensure cohesive communication efforts. Driving internal enterprise storytelling, ensuring message consistency, fostering two-way communication, supporting communication advisory councils, and managing/developing communication advisory professionals are also core responsibilities. The Director will coach team members to be effective communication advisors to senior leaders and promote a culture of high performance, continuous improvement, and strategic partnership.

Requirements

  • Bachelor's degree in Communications, Public Relations, Marketing, Change Management, Journalist or other related field.
  • Typically requires 7 years experience in strategic communications with a focus on internal communications and change management, with at least 3 years in a leadership role.
  • Expertise in change management methodologies such as Prosci, Agile or Lean Six Sigma
  • Ability to drive innovation and foster a culture of continuous improvement
  • Strong communication and stakeholder management skills
  • Ability to develop relationships across functions and the organization

Responsibilities

  • Develop and implement enterprise-wide strategic communication plans aligned with business objectives, culture, and transformation priorities – geared to drive change.
  • Serve as an advisor to leadership on a range of internal communication needs, guiding internal messaging to drive internal leadership visibility and effective communication.
  • Translate complex business strategies and transformation initiatives into clear, concise, and compelling messages for diverse internal audiences.
  • Identify organizational barriers to change and proactively develop strategies to mitigate resistance. Guide teams in navigating transitions, ensuring clarity, confidence, and commitment to new ways of working.
  • Collaborate with senior executives, department heads, and cross-functional teams to build consensus and drive organizational alignment around transformation efforts.
  • Partner with various key stakeholders on the people communication and activation team, and within other teams across the enterprise such as Marketing, Brand, and External Communications to ensure collaboration and teamwork across all communication efforts.
  • Drive internal enterprise storytelling to connect strategies, initiatives, and campaigns across the organization.
  • Ensure message consistency and alignment across enterprise, divisions, areas, and departments.
  • Foster two-way communication by enabling feedback loops and facilitating dialogue between teammates and leadership.
  • Support communication advisory councils and feedback mechanisms to elevate issues and pulse-check effectiveness.
  • Help manage and develop communication advisory professionals.
  • Coach team members to serve as effective communication advisors to senior leaders.
  • Promote a culture of high performance, continuous improvement, and strategic partnership.

Benefits

  • Comprehensive suite of Total Rewards
  • Benefits and well-being programs
  • Competitive compensation
  • Generous retirement offerings
  • Programs that invest in your career development
  • Base compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or training
  • Premium pay such as shift, on call, and more based on a teammate's job
  • Incentive pay for select positions
  • Opportunity for annual increases based on performance
  • Paid Time Off programs
  • Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
  • Flexible Spending Accounts for eligible health care and dependent care expenses
  • Family benefits such as adoption assistance and paid parental leave
  • Defined contribution retirement plans with employer match and other financial wellness programs
  • Educational Assistance Program
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