Chain Account Manager
About The Position
The Chain Account Manager leads FIFCO's retail initiatives for assigned accounts by coordinating and maintaining a buyer call point schedule and communicating with Field Sales, Marketing, Trade Marketing, Insights and the wholesaler network. The CHAM will utilize their knowledge of regional and national retail initiatives, syndicated and wholesaler data and an understanding of the channel and category to support the growth of the FIFCO USA portfolio with retail partners. This role executes and tracks FIFCO programs and priorities by collaborating, influencing and communicating with our distribution partners. The CHAM will ensure that support in the retail market enhances the overall sales and brand strategy.
Requirements
- Bachelor’s Degree or equivalent experience
- 3-5 years’ sales experience
- Experience using syndicated data (i.e. Circana, Nielsen, VIP)
- Microsoft Office
Responsibilities
- Establish and maintain an effective call point schedule based on the assigned call book to sell the FIFCO portfolio
- Communicate and track all programming with wholesalers and internal sales and marketing; including execution of ads, features, displays and INBI
- Sell in programming created with and by Marketing and Trade Marketing
- Establish credibility and a working relationship with our internal field sales positions as well as FIFCO USA wholesalers
- Establish and maintain an effective call point schedule based on priority accounts and key wholesalers for the regions
- Attend key wholesaler business planning meetings as it pertains to chain business
- Initiate relationships and schedule meetings with key decision makers for assigned accounts both in the field and at their HQ
- Coordinate with Sales Operations and Insights Analysts in all areas of analysis (pricing, distribution, OOS, INBI, features and shelf space)
- Work regularly in key markets for assigned accounts to drive and track execution of regional and national retail initiatives
- Develop post and pre promotional analysis, schematic distribution and shelf space opportunities, category validator account strategy, and field sales reporting/tracking tools
- Influence field marketing and brand teams to support channel strategy through effective promotions, merchandising, and specialty package development
- Identify and drive distribution opportunities
- Develop and manage individual retail annual business plans for each call point; including the identification of the account’s SWOT, distribution gaps, POD level opportunities and promotional opportunities
- Utilize CRM/KARMA for surveys and as a communication tool for internal network
- Manage pricing along with the Market Managers
- Understand market trends and how they affect our business
- Must have a working knowledge of all available resources (iDIG, VIP SRS, Circana, BI, etc.)
- Budget management
- Understand the reset process for assigned chains, including timing, new items, paperwork requirements
- Actively exhibit a commitment to support a diverse and inclusive work environment
- Other duties as assigned
Benefits
- Generous Benefits with options to fit your life
- Blue4U Discounts
- Retirement Options with employer contributions
- 10 paid holidays per year
- Company Vehicle
- Generous paid time off
- Technology reimbursement options
- Culture of pride and community involvement
- And of course, beer!
- health insurance
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
