Center Sales Director, Brookline

EWC Growth•Brookline, MA
•Onsite

About The Position

The Center Sales Director leads the center’s business, team, guest experience, and day-to-day operations. As the senior leader on-site, this person establishes expectations, sets a positive tone, celebrates successes, and coaches the team to improve performance. The role owns sales and operational results, develops talent, builds a high-performance culture, and ensures guests receive a consistently elevated experience. The director drives service and retail sales, Wax Passes, future bookings, revenue goals, and center KPIs. The role also develops local partnerships and executes marketing and community engagement initiatives to attract guests. The director coaches associates on sales and guest service, resolves escalated guest concerns, and supports the front desk during busy periods. Responsibilities also include recruiting, hiring, training, and retaining associates; providing feedback and performance coaching; creating schedules while managing labor targets; overseeing timekeeping, payroll, deposits, inventory, product orders, and payment/EFT processes; and maintaining compliance with training, licensing, HR, operational, and brand requirements. The role requires a hands-on, organized leader who can shift between strategy and daily operations in a fast-paced environment.

Requirements

  • At least 3 years of experience in a sales leadership or management role in retail, beauty, or spa industries.
  • Proven track record of achieving sales and operational targets.
  • Team leadership and talent development skills.
  • Financial acumen, budget management, and schedule creation skills.
  • Excellent verbal and written communication and conflict resolution skills.
  • Guest service and sales expertise.
  • Proficiency in Microsoft Office and POS systems.
  • Full-time, open availability, with flexibility to work evenings and weekends.
  • Strong proficiency in English.
  • Ability to lift up to 25 pounds and stand for extended periods.

Nice To Haves

  • Exposure to a luxury environment is preferred.

Responsibilities

  • Drive service sales, retail sales, Wax Passes, and future bookings.
  • Own center KPIs, revenue goals, and performance metrics; analyze results and act on insights.
  • Build local partnerships through events and execute local marketing and community engagement initiatives.
  • Coach associates on sales behaviors and on delivering an elevated guest experience.
  • Champion a consistently exceptional guest experience and ensure interactions reflect brand standards.
  • Resolve escalated guest concerns and support the front desk during high-volume periods.
  • Recruit, hire, train, and retain high-performing associates.
  • Coach team members, strengthen their sales, service, and leadership skills, and provide regular feedback and performance conversations.
  • Recognize successes, create accountability, and build a positive, high-energy team culture.
  • Create associate schedules and manage labor targets.
  • Oversee timekeeping, payroll, deposits, and daily administrative functions.
  • Maintain compliance with training, licensing, HR, and operational requirements.
  • Manage inventory, product ordering, and payment/EFT processes.
  • Keep the center organized, efficient, and ready to perform.

Benefits

  • Base salary of $65,000–$75,000, determined based on experience, plus commissions of up to $25,000 annually with uncapped earning potential.
  • Complimentary waxing services.
  • 50% off exclusive skincare retail products.
  • 401(k) retirement plan.
  • Paid time off and sick leave.
  • Paid parental leave.
  • Medical, dental, and vision insurance.
  • Company-paid life and disability insurance for eligible employees.
  • Flexible Spending Accounts (FSA) and dependent care benefits.
  • Pre-tax commuter and transportation benefits.
  • Ongoing training, recognition programs, and career pathing opportunities.
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