The Catering Sales Manager is responsible for achieving Key Performance Indicators (KPIs) such as a high number of dials and conversations per day, growth in Target Accounts, acquisition of new clients and organizations, and increasing the dollar value of the regional book of business. This role involves prospecting and utilizing account-based selling techniques to expand sales within assigned Target Accounts. The manager will make a high volume of outbound calls to leads, new, active, and at-risk clients to foster relationships and generate incremental and ongoing revenue. A strong understanding of the geographic territory, including top employers and key economic drivers, is essential. The position requires developing, maintaining, and executing Territory Account Plans to drive sales growth. Responsibilities include qualifying clients to understand their buying patterns, future needs, and forecasting large transactions in the CRM, as well as achieving assigned period, quarterly, and annual target revenue goals. The role also involves creating proposals, assisting with online and offline ordering, supporting client purchases, and actively promoting online ordering and loyalty program sign-ups. Building and maintaining positive client relationships to uncover referral and growth opportunities, and demonstrating mastery of Panera’s catering offer are key. The manager will support clients and operating partners to ensure the highest level of customer experience and build relationships with local catering teams to ensure successful execution of catering orders. This is a virtual team environment where the manager functions as an extension of the regional sales team, collaborating on regional sales efforts, prospecting and reactivating clients, and growing share of wallet at Target Accounts within the regional geography. Excellence in time management is expected through the effective use of Outlook Calendar, SalesForce.com, and other online resources for organization, strategic planning, and follow-up.
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Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed