Future Opportunity Manager Category Management

The Hershey Company • Bentonville, AR

1d • Remote

About The Position

Category Management analysts, consultants, and strategists will serve as an indispensable consultative partner for Hershey’s key customers. This role involves the development and implementation of category initiatives to meet and exceed Hershey and customer KPIs, market share, and financial objectives. The individual will be an expert in the pervasive application of insights to fuel category growth. Success in this role hinges on synthesizing business trends, competitive trends, shopper insights, financial insights, etc., to identify opportunities and develop solutions to drive category growth across the total store. These roles will influence the development and implementation of category strategy & initiatives, and support customers and/or Hershey's 3-year and annual planning through the pervasive use of insights and capabilities.

Requirements

• Previous Category Management, Insight, Analytics or equivalent experience
• analytical skills and understanding of consumer\shopper behavior and market research strategies
• Knowledge of consumer sales industry trends and complete working knowledge of the category management process and tools

Nice To Haves

• Proven ability to broadly impact organizations and drive sustainable growth
• Effective Customer facing experience
• Ability to operate in an ambiguous environment
• Strong problem solving and project management skills, proven ability to work on multiple assignments at once
• Ability to create selling stories out of fact based opportunities

Responsibilities

• Act as the indispensable consultative partner internally and externally, driving projects to achieve Hershey and customer financial objectives.
• Isolate potential growth opportunities for both the category and Hershey.
• Acts as the Category Expert and Trusted Partner to ensure the execution of Strategic Business Plan using Business Development Planning Process to make topline sales plan, and additional sales customer, and shopper goals.
• Collaboratively work with the retailer, internal counterparts and cross function business teams to uncover insights and build action plans to drive profitable growth.
• Effectively penetrate horizontally and vertically to align key stakeholders on category lead initiatives.
• Utilization and application of traditional category management tools including, but not limited to: JDA (Space Management), Syndicated Data, Seasonal Order Writing (SOLVE), Efficient Assortment, Tableau Reporting, Executive Summaries and Fair Share Analysis to ensure the execution and support of strategic business plan.
• Identify and execute strategic retail solutions to drive category growth.
• Work collaboratively across functions to execute retail solutions and effectively measure success based on aligned goals and metrics.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager