Campus Community Lead - Arts & Creative Communities

Fuku • New York, NY

8d • Hybrid

About The Position

The Campus Community Lead will build and scale campus and creative communities for a new consumer product. The role focuses on art schools, design institutions, students, emerging artists, and other young creative communities, bringing together campus engagement, community building, brand activation, and consumer growth. The position is based in New York City with a hybrid arrangement requiring 3–4 days onsite, and sits within the Global Brand & Community team.

The lead will develop a campus community strategy from the ground up, establish university and institutional partnerships, and create and manage a campus ambassador programme. They will also build relationships with emerging creative talent and deliver events, workshops, activations, and other community experiences that encourage participation and product discovery.

Working with senior leadership and Brand, Marketing, Product, and Growth teams, the lead will share community insights, support the product’s early launch and growth, define success metrics, and test and refine engagement strategies. The role carries ownership of initiatives from concept through execution, measurement, and iteration.

Requirements

• Proven experience in campus community building, university partnerships, student ambassador programmes, community growth, or experiential marketing.
• Demonstrated ability to build a campus programme, community initiative, or ambassador network from 0 to 1.
• An existing network or strong familiarity with universities, art schools, design institutions, and creative communities.
• Experience working with university stakeholders, student organizations, campus administrators, or institutional partners.
• Strong understanding of engaging Gen Z audiences, students, emerging artists, and young creatives.
• Excellent interpersonal skills and the ability to build relationships with diverse groups.
• Experience planning and executing community events, creative activations, or campus engagement initiatives.
• Strong organizational and project management capabilities, including managing multiple partners and initiatives.
• Entrepreneurial mindset, creative thinking, and willingness to experiment with new ideas.
• Ability to work independently in an evolving, fast-paced environment.

Nice To Haves

• Candidates who have built university communities or ambassador programmes from scratch are especially encouraged to apply.
• Experience in consumer technology, social media, creator platforms, or creative industries is advantageous but not required.
• Background in campus community or university community programmes; student or campus ambassador programmes; university partnerships or campus engagement; community growth or creator communities; experiential marketing or campus activations; employer branding or university programmes within major organizations; creative, experiential, or campus marketing agencies; or arts, design, and cultural community organizations.

Responsibilities

• Develop and execute a campus community strategy targeting art schools, design institutions, and emerging creative communities.
• Identify and prioritize relevant universities, art colleges, creative programs, and student networks.
• Build relationships with university stakeholders, including student organizations, career services, academic departments, and institutional partners.
• Establish a scalable framework for campus engagement, community activation, and long-term relationship development.
• Translate early community insights into actionable recommendations for product, brand, and growth teams.
• Design, launch, and manage a campus ambassador programme from the ground up.
• Identify, recruit, and engage student ambassadors, creative community leaders, and influential campus connectors.
• Develop ambassador onboarding, engagement programs, incentives, and performance frameworks.
• Empower ambassadors to build authentic communities and encourage organic product adoption.
• Track ambassador effectiveness, campus engagement, and community growth.
• Build relationships with emerging artists, designers, creators, and young creative talent.
• Develop creative activations, workshops, campus events, and community experiences that encourage participation and product discovery.
• Identify partnership opportunities with art institutions, student collectives, and creative organizations.
• Collaborate with external agencies, event partners, and community organizations as needed.
• Create programs that encourage authentic participation, user-generated content, and long-term community engagement.
• Support the early-stage launch and growth of a new consumer product through targeted campus and creative-community initiatives.
• Partner with Brand, Marketing, Product, and Growth teams to translate community feedback into product and engagement opportunities.
• Experiment with community-building approaches, evaluate results, and refine strategies.
• Establish success metrics across campus penetration, ambassador activity, community engagement, and user activation.
• Own initiatives from initial concept through execution, measurement, and iteration.

Benefits

• Opportunity to build a campus community and ambassador programme from scratch, with freedom to shape strategy, partnerships, and activation.
• Opportunity to help launch a new consumer product and build relationships with its earliest creative-community users.
• Work with a diverse, international New York team.
• Entrepreneurial pace combined with the backing, infrastructure, and resources of a major international consumer technology company.
• High ownership and visibility, with close collaboration with senior leadership and cross-functional teams.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed