Campaign Manager - 6 month FTC

DEPT®•Toronto, ON

1d•CA$60,000 - CA$70,000•Hybrid

About The Position

This role is part of our Global Studios team. We create emotive yet conversion-focused ideas, products and campaigns at scale and speed. Our specialty is hyper-personalised, digital communications that change perceptions, shape new behaviours, and shift market share for our clients. We’re seeking a dynamic Campaign Manager to join our Growth team and take our customer experience to the next level. As Campaign Manager, you will help develop the strategy and manage our customer nurturing and re-engagement experience across email, push and SMS. This person should be able to develop an experience that delivers relevant content and delights our customers while at the same time drives conversion and revenue for the business.

Requirements

2-5 years experience in lifecycle email marketing or CRM.
Self-driven and motivated to work in a fast-paced, dynamic environment.
Knack for writing or collaborating on great copy.
Strong analytical ability with test and learn mentality.
Previous experience with marketing automation software (Adobe AJO, AEP, Iterable, Braze, Klayvio, Customer.io).
Intense curiosity about data and the insights it holds about our customers.
Able to seamlessly collaborate with cross-functional teams.

Nice To Haves

Comfortable editing HTML is a plus.

Responsibilities

Build sophisticated nurture programs for leads and customers in various segments and stages of the funnel.
Set up effective promotional, transactional, lifecycle, and triggered campaigns that drive growth, retention, and winback.
Collaborate on content strategy and drive the content creation process, working cross-functionally with our copywriters and design team to move projects forward.
Regularly report on key lifecycle marketing KPIs and campaign performance, making recommendations on how to continuously build upon the program.
Establish rigorous A/B testing processes to test creative design, content, email cadence and timing to constantly improve performance.
Partner with our Customer Experience/Sales and product marketing teams to uncover customer insights and develop more tailored experiences for our customers based on these insights.

Benefits

A flexible, hybrid working policy.
An excellent salary based on experience and equal pay policies.
Mental health support, and company sick pay scheme.
15 days paid holiday annually (plus Public Holidays).
Refreshments are provided in the office all week.
Enhanced family friendly policies to support new parents.
Social and Cultural Events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
Inspirational Talks, bringing the outside in with regular guest speakers and events.
Learning and Development, supporting your growth with continuous opportunities to learn and advance.
Buddy Programme: You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT®.
A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.