Campaign Manager, Brand

Notion•San Francisco, CA

7d•$174,000 - $195,000•Hybrid

About The Position

Notion’s Integrated Marketing team connects our brand story to the world—ensuring that every campaign, launch, and experience builds on global awareness of Notion as the intelligent, AI-connected workspace for modern work. We're looking for an experienced, creative, and rigorous brand campaign expert who excels at conceptualizing innovative campaign strategies and bringing clarity to complex challenges. This role can be based in either San Francisco or New York City. We work from our offices on Mondays, Tuesdays and Thursdays (our Anchor Days) because we do our best thinking and building together in person. We’re looking for someone who’s excited to work alongside the team during those days.

Requirements

8+ years of experience in integrated or brand marketing, preferably in AI or tech, with proven success leading complex projects to fruition
Idea catalyst: You bring a concept-led approach and an opinionated point of view, sparking, shaping, and shepherding breakthrough concepts until they're undeniable
AI fluency: You have deep, first-hand experience experimenting with new AI tools, and are passionate about staying on top of fast-moving industry trends
Speed: You bias towards action and operate with ambition, creating processes that help cross-functional teams do the same
GTM expert: You have strong understanding of and passion for go-to-market planning, messaging, and storytelling for brand-driven campaigns
Collaborative: People on the projects you lead become the best versions of themselves by working with you, across product, creative, and data teams
Order agent: You possess strong organizational and analytical skills, with the ability to balance multiple work streams and deadlines at once while iterating for improvement

Nice To Haves

Familiarity with hybrid audience targeting
Experience supporting global and/or regionalized campaigns
Experience using Notion—both personally and professionally

Responsibilities

Lead cross-functional campaign execution, from concept to delivery, for both special brand projects and feature-led programs
Partner with Creative to generate out-of-the-box brand marketing concepts, breaking from the industry mold and encouraging blue sky thinking
Partner with Product Marketing to develop strategies that translate product value into meaningful narratives for the target audience of each activation or campaign
Partner with Growth Marketing to define the right mix of content, media, and channels to reach each segment effectively
Manage campaign briefs, creative deliverables, and timelines—ensuring clarity, accountability, and alignment across stakeholders
Integrate brand and performance media buying from planning through delivery and reporting
Define and track KPIs for each campaign, analyzing and sharing results and applying insights to optimize future programs
Ensure all campaigns maintain a cohesive Notion voice and brand expression, while adapting to audience needs and regional contexts