Business Development-Western U.S

Forge Performance Group
Hybrid

About The Position

Blackline Safety is seeking a highly motivated Business Development professional to grow new business across the Western United States. This is an individual-contributor sales role focused on identifying, developing and closing enterprise opportunities within a defined territory. The ideal candidate will be based in Calgary and bring strong sales experience and relationships in the U.S. markets of California, Nevada, Arizona, Oregon and Washington.

Requirements

  • 5+ years of successful business development, enterprise sales or complex B2B sales experience.
  • Strong direct experience selling into industrial markets such as oil and gas, utilities, petrochemical, refining, upstream/midstream energy, mining, emergency services, government or related sectors.
  • Demonstrated experience developing and closing enterprise opportunities involving field-level and C-suite stakeholders.
  • Established business relationships and market knowledge within one or more of the target Western U.S. states; experience across California, Nevada, Arizona, Oregon and Washington is highly valued.
  • Strong understanding of consultative and strategic selling, including multi-stakeholder and multi-location opportunities.
  • Understanding of MSA and related commercial contract terms.
  • Strong CRM discipline and experience using CRM data to manage pipeline and opportunity activity.
  • Ability and willingness to travel approximately 50% of the time, including overnight travel throughout the assigned territory.
  • Self-motivated, entrepreneurial and comfortable working independently across a large territory.
  • Strong prospecting skills and the ability to create opportunities rather than rely solely on inbound leads.
  • Excellent communication, presentation, negotiation and relationship-building skills.
  • Commercially minded and able to connect customer challenges to measurable business and safety outcomes.
  • Proven ability to develop and execute strategic territory and account plans.
  • Experience selling complex solutions to large enterprise customers.
  • Strong analytical, critical-thinking and problem-solving skills.
  • High proficiency with CRM and productivity tools such as Excel, PowerPoint and Word.
  • Professional credibility and confidence engaging with both technical users and senior executives.

Nice To Haves

  • Experience selling technology-enabled, IIoT, SaaS, safety or other complex business solutions is an asset.
  • Previous sales training through organizations such as Sandler, Miller Heiman, Brooks Group or similar is an asset.

Responsibilities

  • Develop and execute a territory business development strategy for California, Nevada, Arizona, Oregon and Washington.
  • Identify, prospect and develop new enterprise and strategic-account opportunities within target industries.
  • Build and maintain relationships with end users, operational stakeholders, safety professionals, procurement teams and C-suite decision-makers.
  • Manage the full business development cycle from lead qualification and discovery through solution development, proposal, negotiation and close.
  • Conduct customer meetings, presentations, demonstrations and business reviews to understand customer needs and communicate Blackline Safety's value proposition.
  • Develop consultative sales strategies for complex, multi-site and multi-stakeholder opportunities.
  • Coordinate with internal product, technical, customer success and executive resources to develop tailored customer solutions and proposals.
  • Maintain accurate account, contact and opportunity information in HubSpot CRM.
  • Participate in industry organizations, conferences, events and networking activities to build market awareness and generate new opportunities.
  • Monitor industry trends, customer needs and competitive activity across the assigned territory and communicate relevant market intelligence internally.
  • Support opportunity planning, value propositions, bid/no-bid decisions and customer presentations for strategic opportunities.
  • Maintain a strong understanding of Blackline Safety's connected safety technology, including gas detection, lone worker protection, communications, monitoring and analytics solutions.
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