Business Development Strategist

TRADEWIND GROUP INCHonolulu, HI
$70,000 - $95,000

About The Position

The Business Development Strategist serves as the primary bridge between the company and its distribution channels across Hawaii, blending strategic thinking with hands-on execution to develop programs and initiatives that deepen business channel engagement and drive growth. A core function of this position is cross-collaborative communication across multiple internal departments — including Underwriting, Claims, Accounting, IT, Product, and Island leadership — ensuring that internal stakeholders are consistently informed, aligned, and involved in the distribution channel strategy. This position is responsible for developing and owning a comprehensive annual distribution channel plan that spans strategic initiatives, event execution, communications, and a structured calendar of touchpoints across all agency audiences.

Requirements

  • Minimum 5 years of experience in marketing, agency relations, sales support, or a related field.
  • An equivalent combination of education and job-related experience will be considered.

Nice To Haves

  • Bachelor's degree in marketing, communications or journalism preferred.
  • Experience in a B2B industry in Hawaii preferred.

Responsibilities

  • Design and execute an annual distribution channel engagement strategy aligned with company growth goals.
  • Analyze distribution channel performance data to identify trends, gaps, and opportunities; present recommendations to Marketing Manager and Executive Leadership.
  • Collaborate with Underwriting to align distribution channel efforts with business priorities.
  • Continuously seeks to optimize processes, systems, and software by incorporating feedback and internal use cases to improve the overall user experience for both agency partners and internal teams.
  • Own the planning and execution of agency-facing events, including appreciation events, training sessions, product launches, and industry conferences.
  • Manage agency professional development and compliance programming.
  • Manage event logistics end-to-end: venue, vendors, invitations, budget, on-site coordination, and post-event follow-up.
  • Represent the company as assigned.
  • Create and maintain marketing assets for distribution channels, including presentations, flyers, newsletters, and digital content.
  • Ensure all distribution channel communications are on-brand and reflect the company's voice and value proposition.
  • Develop content strategy, including content calendar ensuring brand voice ownership in distribution channel communications.
  • Oversee the distribution channel communication pipeline, including regulatory and informational bulletins.
  • Serve as a dedicated point of contact for key distribution partners, fostering trust and long-term loyalty.
  • Maintain strategic account management with a focus on growth metrics and partnership development.
  • Coordinate with internal teams to address and resolve concerns voiced by the producer network, and escalate operational matters appropriately.
  • Ensure internal stakeholders across Underwriting, Claims, Accounting, IT, Product, and Island leadership are consistently informed and aligned on distribution channel strategy and initiatives.
  • Facilitate open dialogue between departments to surface agency-related issues early and drive timely resolution.
  • Coordinate with internal teams to ensure agency-facing initiatives are supported and executed cohesively across the organization.
  • Attendance is an essential function of the job.
  • Perform all other duties as assigned.
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