Business Development Representative

ICBD • Rocky Hill, CT

36d • Onsite

About The Position

This role is for a high-performance business-development professional with proven healthcare experience who knows how to get past gatekeepers and win over docs and healthcare decision-makers. The company is a leading and rapidly growing provider of Applied Behavior Analysis (ABA) therapy, committed to delivering life-changing outcomes for individuals with autism and their families. The mission is to reduce long waiting times for autism diagnosis and ABA therapy. As a Community Outreach Liaison, you will generate leads and build strong relationships with families and local organizations. The company has received national recognition from sources like Inc. 5000, Financial Times, and EY Entrepreneur Of The Year®.

Requirements

• High School diploma.
• Minimum 3 years of experience in field sales, outreach, or business development.
• Demonstrated ability to generate leads, manage a sales pipeline, and meet performance expectations.
• Strong communication, relationship-building, and organizational skills.
• Salesforce or similar CRM experience required.
• Must have a valid driver's license, active auto insurance, and reliable personal transportation.

Nice To Haves

• Bachelor's degree in business, healthcare, or a related field preferred.
• Healthcare background.

Responsibilities

• Identify, pursue, and grow relationships with prospective referral sources (e.g., pediatricians, school counselors, therapists, daycare directors, nonprofit leaders).
• Conduct outbound outreach through in-person visits, networking, cold introductions, and field drop-ins.
• Execute a consistent weekly prospecting plan to source new opportunities, support market share expansion, and build referral diversity.
• Qualify and document lead potential, partner alignment, and readiness for engagement.
• Log all outreach, visit notes, referrals, and contacts in Salesforce daily.
• Maintain complete visibility into referral status, outcomes, and lead aging across accounts.
• Own the integrity of your referral pipeline—including follow-up cadence, touchpoint tracking, and conversion insights.
• Collaborate with the Admissions and Sales Ops teams to resolve barriers to conversion and support funnel optimization.
• Execute outreach strategies that align with assigned territory goals, visit coverage expectations, and market penetration priorities.
• Analyze referral patterns and territory performance to refine targeting efforts.
• Partner with Regional Sales Managers to identify underperforming pockets and high-growth zones.
• Plan and lead field events, education sessions, and outreach opportunities that directly support lead generation and awareness.
• Represent the organization at school fairs, health expos, nonprofit gatherings, and similar events with clear growth intent.
• Capture leads onsite, document contact data, and manage follow-up or handoff to internal teams.
• Work closely with Growth, Marketing, and Admissions to ensure aligned messaging and effective lead handoffs.
• Submit regular outreach reports, territory updates, and event summaries.
• Participate in weekly sales calls, coaching check-ins, and training.

Benefits

• 21 paid days off (15 PTO days increasing with tenure, plus 6 paid holidays)
• Flexible Spending Account (FSA) and Health Savings Account (HSA) options
• Medical, dental, vision, long-term disability, life insurance, AD&D insurance, and GAP Plan (TransAmerica)
• Generous 401(k) with up to 6% employer match
• 100% employer-paid maternity/paternity leave for up to 5 weeks
• Tuition reimbursement up to $2,500 per semester
• EAP (unlimited counseling 24/7), BeyondMed (discounts on wellness and elective healthcare services), PerkSpot (discounts on top brands), Pet Insurance (Nationwide), and On the GoGa wellbeing hub

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED