Business Development Representative

SRS Distribution • Alpharetta, GA

3d • Onsite

About The Position

As a Business Development Representative at SRS, you will play a crucial role in driving customer acquisition and growth. You will engage with current and prospective customers through a high volume of outbound and inbound calls and emails, building relationships, qualifying leads, and nurturing them through the customer journey.

Requirements

• 1+ year of experience in outbound sales, lead generation, or call center prospecting (high-volume dialing environment preferred).
• Demonstrated ability to execute high-volume outreach across calls, SMS, and email while maintaining quality conversations and accurate data capture.
• Clear, professional verbal and written communication skills with the ability to quickly build rapport and guide conversations.
• Ability to identify customer needs, ask effective discovery questions, and position value in a concise and compelling way.
• Basic understanding of sales pipeline management, including lead tracking, follow-ups, and status updates.
• Working knowledge of CRM systems (e.g., Salesforce, HubSpot, or similar) and standard sales productivity tools.
• Ability to manage daily activity metrics (calls, contacts, conversions) in a fast-paced, performance-driven environment.
• Willingness to work closely with Account Executives and leadership to ensure smooth lead handoff and conversion.
• Reliable, coachable, and accountable for individual performance metrics and goals.
• HS Diploma or equivalent

Nice To Haves

• Background in FinTech, Sales Tech, financial services, or building products (e.g., roofing, siding, pool).
• Proven success exceeding outbound KPIs (dials, contact rate, qualified leads, set appointments) in a call center or inside sales team.
• Familiarity with structured sales frameworks (e.g., SPIN, Challenger, Sandler) and objection-handling techniques.
• Strong comfort level with sales tools such as dialers, automation platforms, sequencing tools, and data enrichment systems.
• Track record of moving leads efficiently through early-stage funnel metrics (contact → qualify → transfer/set).
• Ability to balance volume with quality—creating positive customer experiences while maintaining high productivity.
• Demonstrated initiative in improving scripts, workflows, or personal performance without constant oversight.
• Ability to interpret basic sales metrics (conversion rates, pipeline velocity) and adjust behavior accordingly.
• Experience operating in a fast-changing environment with evolving scripts, offers, or target markets.
• Associates degree or greater

Responsibilities

• Execute daily outbound outreach across calls, SMS, and email to engage prospective customers, generate interest, and initiate the sales process.
• Conduct structured discovery to assess customer eligibility, needs, timing, and intent; identify qualified opportunities for downstream sales teams.
• Convert qualified conversations into live transfers or scheduled appointments with Account Executives/Territory Managers, ensuring a seamless handoff.
• Maintain accurate and up-to-date records in CRM, including call outcomes, lead status, follow-ups, and dispositioning.
• Systematically follow up on warm leads, prior contacts, and nurture opportunities to increase conversion rates and pipeline velocity.
• Utilize established call frameworks and messaging while continuously refining delivery based on performance feedback and results.
• Develop a strong understanding of SRS offerings, value propositions, and customer profiles to confidently address questions and position solutions.
• Consistently meet or exceed daily, weekly, and monthly KPIs, including call volume, contact rate, qualified leads, and conversion metrics.
• Deliver professional, compliant, and customer-centric interactions that build trust and reflect the company’s brand standards.
• Partner closely with leadership to improve lead quality, feedback loops, and overall conversion performance.
• Adhere to all regulatory requirements, call guidelines, and internal quality assurance standards.
• Actively participate in training, coaching, and call reviews to improve talk tracks, objection handling, and closing effectiveness.

Benefits

• Competitive weekly/bi-weekly pay
• Discretionary bonuses
• 401(k) with company match
• Employee Stock Purchase Plan
• Paid time off (vacation, sick, volunteer, holidays, birthday, floating)
• Medical/dental/vision
• Flexible spending accounts
• Company-paid life and short-term disability
• Optional long-term disability
• Additional life insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: High school or GED